Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
 Your new post is loading...
Your new post is loading...
Scoop.it!
In an age of public conversations, ethical decision making and accurate communications are top of mind for the PR professional. With the public accessing social media for their news and information, the topic of ethics is even more prominent. The major professional associations provide a Code of Ethics to educate and guide PR professionals on the subject. However, with the shifting media landscape and technology advancing rapidly, communications ethics are challenged....
Jeff Domansky's insight:
Are ethics keeping up in the age of social media? It's a big question that deserves close attention by PR and social media professionals. 
Scoop.it!
You don’t have to dig too far to find criticisms of public relations as involving lying and other less than ethical practices. The normal response from the industry is denial, citation of codes of conduct and finger pointing at isolated ‘others’.
Scoop.it!
Ethics: The rules of conduct recognized in respect to a particular class of human actions or a particular group, culture, etc.
This small six-letter word packs a whole lot of meaning behind it, particularly in the PR and journalism world....
|
Scoop.it!
Motor Trend's Jessi Lang says she is a journalist who wants to help "build relationships" between that publication and its readers while covering the auto industry.
She's also being paid to represent oil company Phiillips 66 as a spokesperson who is trying to help influence young people to buy their gas, something Motor Trend doesn't appear to be telling its readers.
Taking payment from a potential newsmaker is a generally frowned upon practice, but Lang, and the PR firm representing Phillips 66, say Motor Trend approves of her simultaneously representing an automotive publication and a company that's part of the automotive industry....
[Ethically challenged? ~ Jeff]
Scoop.it!
Does the public relations industry have a trust and reputation issue? Lord Bell, head of Bell Pottinger, thinks so, saying that PR has become a lightning rod of mistrust.
...Lord Bell sees “no solution to [the] issue,” of public relations’ reputation challenges, he tells The Holmes Report’s Arun Sudhaman, believing that “We [have] become the lightning rod for that mistrust. It is something we have to learn to live with. That makes us an easy target for the media.”
Lord Bell would know. As we have pointed out in this blog and in other forums, he and his firm have a way of attracting unwanted attention. Last March, PRSA wrote in The London Evening Standard that Lord Bell’s assertion that “everyone is entitled to representation so long as it does not involve doing anything illegal” should be placed in further context — that a public relations professional’s work also must not involve doing anything unethical....
|
Really loves how this article addresses the idea of ethics in our media driven society. Not only has this become an issue in more recept years because literally EVERYTHING can end up online, but also how we can address. Because conversations have become more and more public, the idea of how that has changed how we view ethics needs to be revisited.
An article that connects two of our future course concepts about ethics and social media.
This article involved a interview with Dr. Shannon Bowen, an Associate Professor in the School of Journalism and Mass Communications at the University of South Carolina. She talks about how it is becoming increasingly more important in this age of social media to be conscious about how ethical we as a society need to be regarding posts on social media. It mentions that we need to consider three angles: "responsibility to moral principle, maintaining the dignity and respect of all publics, and proceeding with good intentions."