Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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How to Use Social Psychology to Improve Your Marketing |

How to Use Social Psychology to Improve Your Marketing | | Public Relations & Social Marketing Insight | Scoop.it

Are you planning a social media campaign?


Do you wonder why some marketing campaigns are more successful than others?


The recent ALS Ice Bucket Challenge went viral because they used powerful psychological concepts to influence participation.


In this article I’ll share the concepts ALS used to achieve overwhelming success and how you can use them....

Jeff Domansky's insight:

A little psychology goes a long way in marketing as the recent ice bucket campaign by ALS proved.

Marco Favero's curator insight, September 18, 2014 4:43 PM

aggiungi la tua intuizione ...

bhumika's curator insight, September 18, 2014 9:47 PM

The ALS ice bucket challenge went viral, even celebrities got among it. The simple concept worked greatly to raise awareness and donations for Amyotrophic lateral sclerosis  disease. The challenge proved to be a success as the unique method grabbed audiences attention via social media and also encouraged people to physically participate. 

Debora Figueiredo's curator insight, September 19, 2014 5:34 AM

Do you wonder why some marketing campaigns are more successful than others?

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10 Ways to Use Social Media to Promote an Event | Social Media Examiner

10 Ways to Use Social Media to Promote an Event | Social Media Examiner | Public Relations & Social Marketing Insight | Scoop.it

Are you wondering how to promote an event with social media?

 

Whether you have a small local gathering or a large conference, social media can be used to get the word out in a powerful way.

 

In this article I’ll reveal 10 creative ways to use social media to increase your chances for a gangbuster event....

Jeff Domansky's insight:

Great tips from Social Media Examiner's Michael Stelzner.

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42 Tips For Small Business Event Planning

42 Tips For Small Business Event Planning | Public Relations & Social Marketing Insight | Scoop.it

Read tips from event planning, media and marketing experts, and those who have held successful events.... Memorable events don’t just happen. Organizing and holding an event takes planning. Whether it’s a conference, seminar or a customer appreciation day, and whether you have three weeks to plan or an entire year, your event’s success is in the details. We’ve collected 42 small business event planning tips from the experts, including some of the organizers of the annual Small Business Influencer Awards....

Jeff Domansky's insight:

Need small business event planning advice? This is a really useful list of special event tips.

Moolahonly's curator insight, May 11, 2015 4:04 PM

Raise promotion funds for your next event with http://bit.ly/1Fgh78d