Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Tucker Carlson Couldn’t Debate the Anti-Trump Organizer He Wanted, So This Actor Stepped In

Tucker Carlson Couldn’t Debate the Anti-Trump Organizer He Wanted, So This Actor Stepped In | Public Relations & Social Marketing Insight | Scoop.it

When the organizer of the #NotMyPresident protests refused to appear on Tucker Carlson’s show, the Fox News host booked an actor with no ties to its leadership as a replacement.

 

Fox News’ Tucker Carlson had a hard time booking Olga Lexell, the creator and co-organizer of the nationwide Not My President’s Day protests on Monday.

 

So, after repeated refusals, Carlson’s show instead booked Shane Saunders, a Los Angeles-based actor and casting agent, who Lexell said “was not affiliated in any way with our rallies and was not an organizer.”

 

In the five-minute segment, Saunders was referred to as an “organizer” by an on-screen graphic and Carlson himself, who also asked Saunders about why “your protest is going to make a difference.”

 

“It's frustrating because, with the exception of one person, all of the organizers are women,” Lexell told The Daily Beast. “For a man who knows nothing about the protests to go on TV unprepared, misrepresent our message, take credit for our weeks of hard work, and make us look bad—and for Tucker Carlson's team to go along with it—is just disappointing.”...

Jeff Domansky's insight:

FOX News fakes it, bakes it, then takes it back weakly. What a bunch of hypocrites, phonies and fake news "journalists." The best the left can do is not appear for ambush interviews just like Lexell. An excellent media relations lesson for all.

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Most students can’t tell fake news from real news, study shows

Most students can’t tell fake news from real news, study shows | Public Relations & Social Marketing Insight | Scoop.it

If you thought you heard the last on fake news, you were sadly mistaken.

A Stanford study found that the majority of middle school students can’t tell the difference between real news and fake news. In fact, 82 percent couldn’t distinguish between a real news story on a website and a “sponsored content” post.

Of the 8,704 students studied (ranging in age from middle school to college level), four in ten high-school students believed that the region near Japan’s Fukushima nuclear plant was toxic after seeing an unsourced photo of deformed daisies coupled with a headline about the Japanese area. The photo, keep in mind, had no source or location attribution. Meanwhile, two out of every three middle-schoolers were fooled by an article on financial preparedness penned by a bank executive.

It seems that those surveyed in the study were judging validity of news on Twitter based on the amount of detail in the tweet and whether or not a large photo was attached, rather than focusing on the source of the tweet.

The WSJ, which first reported on the study, says that a big part of solving this problem among young people comes down to education, both at school and at home....

Jeff Domansky's insight:

82% of students can't tell fake news from real, according to research. Yikes!

Asier Astigarraga's curator insight, November 23, 2016 3:24 AM
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Here's Where Donald Trump Gets His News

Here's Where Donald Trump Gets His News | Public Relations & Social Marketing Insight | Scoop.it

Since winning the presidential election, Donald Trump has reportedly skipped out on the majority of his intelligence briefings; this past Sunday, Trump made headlines after sharing false information blaming his loss of the popular vote on mass voter fraud — a claim previously reported by the conspiracy news site Infowars. It’s been widely reported that Trump is an obsessive consumer of cable news — he has himself admitted to receiving at least a portion of his military advice from “the shows.”

 

But, pundits and chyrons aside, relatively little is known about where the next president will find the news and commentary that might color his time in office. What exactly is Trump’s media diet?
What we know of Trump’s relationship to the modern internet suggests the president-elect rarely browses it himself. Trump campaign press secretary Hope Hicks told GQ he relies largely on Google News printouts from staffers and sparingly reads his own email. And a 2007 deposition suggests that Trump doesn’t use a computer or carry a smartphone during the daytime hours, and often dictates daytime tweets to his assistants.


To better understand Trump’s media consumption, BuzzFeed News turned to the president-elect’s largest source of public proclamations and shared news: Twitter. While Trump’s media consumption and methods appear opaque and unconventional, the stories he chooses to share with his now 16 million–plus followers offer a unique window into the news and commentary that catch his eye...

 

Our analysis revealed a media ecosystem that appears to largely reinforce and affirm the views publicly expressed by Trump and his closest advisers. The news stories Trump tweets share several characteristics: 1) They often favor sensationalism over facts and reporting; 2) They frequently echo direct quotes from Trump himself or his closest advisers; and 3) They routinely malign his enemies and vindicate his most controversial opinions....

 

The stories shared by Trump’s account throughout his campaign suggest the president-elect has constructed a powerful online filter bubble that largely flatters and confirms that which he claims to be true....

Jeff Domansky's insight:

Check out this interactive chart that shows where Trump gets his news. Some surprises among the no-surprises including The Washington Post.

Jayme Soulati's curator insight, December 7, 2016 8:03 AM
He'll keep everyone guessing!
Michelle Smith's curator insight, November 18, 2018 8:28 PM
In 2018 our current president uses social media to speak to the public more than any other president has ever done. Some of the statements he releases on these sights are often questioned due to the lack of evidence behind some of his comments. This article breaks down where our current president and his staff receive most of their evidence from that supports his statements which is shocking because a lot of these sources are looked at as not reliable sources. This catches peoples attention because not only do a lot of people already question some of our Presidents comments already but to find out the sources that the facts are coming from are questionable as well.