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WealthEngine announced the release of a new white paper, "Fundraising's Social Revolution: How Social Media is Changing Nonprofit Culture and Practice"...
Organizations and individuals who are interested in getting started with social media or wanting to take it to the next level will find foundational information, as well as recommendations from well-known experts and practitioners, such as Beth Kanter, author of The Networked Nonprofit and Beth's Blog: How Nonprofits Can Use Social Media, and Dan Michel, digital marketing manager at Feeding America. These insights, as well as WealthEngine's survey of 1,300 prospect development and fundraising professionals on their social media activity, helped shape the strategies outlined in the paper including how to:
* Create a social media culture
* Implement new social technologies
* Apply best practices & tips
* Follow ethical guidelines...
[Free white paper with great nonprofit PR, social media resources, tips and case studies ~ Jeff]
As social media grows as a fundraising or engagement strategy for many nonprofits, others are starting to see the benefits. A well implemented strategy can really pay off in terms of growing your donor or supporter base. This is a great read with lots of insight into how to get started or improve your social media practice.