Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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63 Web Design Terms Every Marketer Should Know

63 Web Design Terms Every Marketer Should Know | Public Relations & Social Marketing Insight | Scoop.it

When you're new to marketing, especially on a small team, you might have to do a lot of things at a moment's notice. And when it comes to things like blogging and social media, sure, you've got this. But soon enough, you're being pulled onto design projects. One day you're mocking up an infographic; the next, you're designing an ebook. You feel woefully unprepared -- and that design vocabulary? It can feel like a foreign language.


Sound familiar?


We've been there -- and we know we're not the only marketers who have, at some point, needed to become fluent in this vocabulary. So we decided to share a larger glossary, to help us all step up our game a bit. By no means is this the be-all-end-all of design terminology, so feel free to add your definitions in the comments as well. Here's what we have, organized alphabetically....

Jeff Domansky's insight:

Uncover the ultimate design vocabulary with HubSpot's guide to the 63 most essential design terms for non-designers.

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Color Theory 101: How to Choose the Right Colors for Your Designs

Color Theory 101: How to Choose the Right Colors for Your Designs | Public Relations & Social Marketing Insight | Scoop.it

So, while I wouldn’t say I’m naturally artistic, I have learned how to create compelling visual content. And so can you.


While there are many tools out there to help even the most inartistic of us to create compelling visuals, some parts of graphic design take a little more background knowledge.


Take picking the right colors, for instance. It's something that might seem easy at first, but when you're staring down a color wheel, you're going to wish you had some information on what you're looking at. Well, consider this your introductory course to color theory. Read on to learn about the terms, tools, and tips you should know to pick the best colors for your designs....

Jeff Domansky's insight:

Bethany Cartwright dives into color theory basics to show how to pick better color schemes for your next design.

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Web design trends we can expect to see in 2017

Web design trends we can expect to see in 2017 | Public Relations & Social Marketing Insight | Scoop.it

It’s that time of year where we look at the year that was and the year that will be. We’ve seen a lot of amazing website designs this year, and I’m eager to see what 2017 has in store for website and website design.


2017 is sure to bring some amazing website designs, but if we look hard enough, we can already start seeing some trends that are sure to dominate websites in 2017.


Let’s take a look at the 10 website design trends we can expect to see in 2017....

Jeff Domansky's insight:

From hand drawn elements to duotone images, imaginative headings to more focused content layouts, these design trends are just a few that will dominate 2017.

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