5 Ways to Seize Control of Your Local Search Results | Public Relations & Social Marketing Insight | Scoop.it

Four in five customers want their searches for products and destinations to be customized to their city and immediate surroundings.


Consumers are hungry for accessible information such as business hours, location, product availability and reviews from customers. This creates a ripe opportunity for businesses to develop a local online marketing strategy that will build brand awareness and engage nearby prospects....