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What inspires customers to recommend a brand on their personal social media profiles? What pushes them to natural, positive, and organic conversation – about you? These are the questions that drove researchers to survey “more than 24,000 social media-connected consumers.”
The infographic below, which includes many of their findings, will help any marketer or brand manager better understand the power of recommendations on social media. Learn how to tailor your influencer and advocacy marketing with the help of the data below....
Not all social media are created equal as it comes to customer's trust...