Identifying the right hashtags is critical when it comes to social monitoring and engagement. This allows us to find the conversations where our target audience hangs out.
By adding value to the conversation, we can start to build up a relationship that could possibly leads to a business transaction (or at the very least awareness).
I have developed this three-step method using a few favorite Twitter tools – Twitonomy, Hashtagify.me, and RiteTag....
Three valuable tools for strategic research and identifying influencers in social media.