Public Relations & Social Marketing Insight

What we need in the adblocking debate is a fresh perspective. Cue Birmingham website Paradise Circus, which has today released a browser extension to get rid of all that pesky journalism slowing down your daily advertising consumption:

“The ads are really getting bogged down by all that news… what if we could just turn that off? Surely we could hand that 9.3% of processor time back to the stuff that matters… back to ad trackers, and flash popovers.”

The extension strips out all the ‘content’ on the Birmingham Mail website so that advertising can load quicker....

The Seattle Times—and many publishers like them—is in an interesting place.

These are some of the big challenges that The Seattle Times, one of the largest daily newspapers in the Western U.S., has looked to solve. And solve they have!

With huge increases in social traffic and a smart and simple content workflow, The Times has made grown by leaps and bounds with its new social media strategies. Here’s a bit more about the tools and workflows that are helping them reach the next level on social media.