Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Pew: Facebook and Twitter Becoming Influential Sources of News

Pew: Facebook and Twitter Becoming Influential Sources of News | Public Relations & Social Marketing Insight | Scoop.it

Facebook and Twitter are increasingly becoming news sources for its users, but news is not necessarily the reason why people are logging onto these social networking sites. It just so happens that news ends up being part of the social media experience.


That’s according to a new report from the Pew Research Center.


"One of the things we saw early on is the degree to which people describe this as 'incidental news...And that's something that's being reinforced." -- Amy Mitchell, director of journalism research for the Pew Research Center


The findings cement the fact that both users and news organizations must continue to wrestle with social media, its different features and their implications.


“Social media is certainly a part of Americans’ news streams, and it’s going to continue to be a part of that,” said Amy Mitchell, director of journalism research for the Pew Research Center.


“And the different ways people connect with these platforms will influence how they learn about their communities and the world.”...

Jeff Domansky's insight:

This just in... ;-)

jasmine moriah gabrielle hummel's curator insight, March 22, 2016 11:42 AM

This just in... ;-)

Mike Allen's curator insight, March 26, 2016 4:46 AM

This just in... ;-)

jasmine moriah gabrielle hummel's curator insight, April 6, 2016 7:36 PM
Does this mean Facebook and Twitter know everything in the world?
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Making News More LIke "Grand Theft Auto"

Making News More LIke "Grand Theft Auto" | Public Relations & Social Marketing Insight | Scoop.it

As tech watchers debate the overuse of interactive tools in stories David Sarno says light interactive news stories don't go far enough. As a tech reporter at the Los Angeles Times David Sarno found himself frustrated that newspaper stories only engage “one lousy sense,” as he puts it. That would be sight.


Why couldn’t they be as interactive and entertaining as a video game like Grand Theft Auto, where a player can walk around a virtual city, drive a car, walk into a store (and, yes, kill people), and essentially have some control over a re-created reality?


Even when the iPad came out in 2010 (an event that Sarno prolifically covered for The Times) and made print media more touchable, Sarno wasn’t impressed. “At that time, and still largely today, what news organizations and magazines are doing is reproducing the print version on the screen,” he tells Fast Company. “It’s like two steps better than scanning in the print version and putting it on the iPad screen.”...

Jeff Domansky's insight:

David Samo asks some provocative questions about journalism in this stimulating post and look at the future for 3-D storytelling and reporting.

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