Why Local Search Marketing is the Marketing Strategy for 2017 | Public Relations & Social Marketing Insight | Scoop.it

What’s the point of advertising your brand far and wide if the people down the road don’t know you exist? If growing your business is important to you, then you have to start in your own neighborhood.

The best way to get your name out to your community is by optimizing your local search engine traffic.

In this article, we’re going to explain what makes local search engine optimization so important to your business and the best ways to take advantage of that traffic....