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Logo design is a very important part of building your brand’s identity. “Branding” yourself, is the best way to represent who you are and what you are all about. If designed properly, logos can have an enormous impact on your company’s success. In this post I have assembled an amazing collection of fresh new creative logos for you to be inspired by. I am confident that these new logo designs will get your creative juices flowing. So with no further ado here is your latest dosage of beautifully designed logos. Enjoy!...
Selecting a color palette is one of the most impactful choices you can make while developing your brand aesthetic. Choosing the right logo colors can highlight your business’ strengths and help you attract the right customers. And, as you might guess, the wrong combination can have the reverse effect.
Everyone has heard of color psychology, which tells us that colors impact our emotions and behaviors. yellow is cheerful (because the sun is bright and yellow!) and green is calming (like laying in the grass and looking up at a bunch of leaves is peaceful). But do these “rules” really translate into logo color meanings?
Researchers Lauren Labrecque and George Milne looked into that and found that some do and some don’t. So yes, yellow will make your brand look youthful and approachable, but a green logo doesn’t inherently make customers think your brand is peaceful. Does that mean if you want to intelligently choose a logo color scheme you have to read and and interpret a long academic study?
Nope! We did that for you. And turned it into a handy infographic quiz. Just answer a few fun questions about your brand and we’ll tell you which logo colors you should think about using.....
Just what separates a brand name in a standard, mass-distributed typeface from a bona fide logo? One of them is generic and basically worthless, while the other is (hopefully) an impactful, memorable, skillfully made, often very expensive work of design.In plainer terms, one of them is nothing, the other is something. Getting from point A to point B is one of the most common, difficult tasks that a graphic designer faces. How do you do it?
Helvetica offers the best possible lesson. Developed in 1957 by Swiss type designers Max Miedinger and Eduard Hoffmann, Helvetica is such a versatile typeface that it is virtually everywhere—logo designs included....
Typically, a logo’s design is for immediate recognition. The logo is one aspect of a company’s commercial brand, or economic or academic entity, and its shapes, colors, fonts, and images usually are different from others in a similar market.
Logos are also used to identify organizations and other non-commercial entities. These types of corporate identities are often developed by large firms who specialize in this type of work. However, if you want to save some bucks and want to design your logo then there are many sources to get logo design inspiration. Infact, we might able to help you by presenting this showcase of Highly beautiful, original and creative logo designs for your design inspiration.
All of these logos are very creative and following different trends like PhotoFill, Concealed, VariDots, Candy Stripe, Flip Flop, Sequential, but most importantly Texting which is a common element among all of them. Also, try to catch how they created using specific colors combination, typography adjustments and font selection....
What are the 2015 logo design trends? This is a difficult question to ask.
Do you want to change the way people look at your business? Do you want them to recall your brand better? Or you simply want to change certain things, such as a logo, for your new business image this year? Well, you are not alone; in fact, some world brands have already started and some of them you will find in the next section.
REVISED LOGOS OF FAMOUS BRANDS IN 2015
The New York Times Magazine
Cleveland Browns
HLN
Electrolux
Milwaukee Bucks
Seagate
Bitly
Alaska Airlines
Radford University
NPR’s Morning Edition
These are only some famous brands who considered of somehow rebranding their business with a new logo.
I’m a web designer, but on a number of occasions I have been asked to design a logo as part of a web design project. I normally take on the task, but I don’t consider myself a logo design expert by any means. I know I have a lot to learn about this particular skill. If you’re like me and think you could learn more about logo design, then here are some very useful tutorials for you....
So another year comes to a close and BrandNew have published their now traditional ‘The Best and Worst Identities of 2014′
In which (as the name suggests) they highlight the Best and the Worst of Identity design, all in their opinion of course, but they are usually pretty spot on.
Overall I agree with most of the selection of the good and the, ahem, not so good (to put it politely). Here’s a selection of some of our favourites of the year….
A lot goes into a great logo design. While a logo seems like just a little thing to create, it represents an entire company or brand, and must convey identity, values, and more. You can’t think of it as just a “little” design job. It can be the most important design a company has, and one that guides future design and branding decisions. With this guide you’ll learn all the steps necessary for creating a fantastic logo for your own project or a potential client’s.
Your logo is a visual representation of everything your company stands for. And with a statement like that, who wouldn’t be overwhelmed? It can be a difficult undertaking to sum up you or your clients’ entire brand identity in just an image or logotype. So where do you begin? Inspiration is the first thing that comes to mind. Here at Go Media we often ask clients to send us some logos they like to get a sense of their aesthetic taste. Of course we have an in-depth discovery meeting where we glean as much information about their company to create the most representative logo for their brand....
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Like all business, those in the real estate realm should be seeking uniqueness, clarity and memorability in their branding. So how do you go beyond the overused and generic images of houses, skyscrapers and rooftops? We’ve got 22 great creative examples of people who got creative with their real estate, property and mortgage company logos.
Three weeks ago the Metropolitan Museum of Art—known colloquially and now formally as "the Met"—unveiled a new logo and identity system designed by the international firm Wolff Olins. The response from critics was swift and fierce. Influential typographer Erik Spiekermann harped on the logo's proportions and "forced curvy shapes"; New York Times critic Michael Kimmelman accused the museum of pandering to younger audiences; and Justin Davidson, of New York magazine, compared it to a typographic bus crash. Ouch.
It’s a familiar scenario with logo and identity reveals—the images get passed around the Internet, critics weigh in, and the peanut gallery follows. Such was the case with Google, Airbnb, Hillary Clinton's campaign logo, the Olympics, and the rebrand that (arguably) sparked incendiary "logogate" culture: Gap.
When building a brand, there’s nothing more important than your logo – and no one wants to look dated. That means more experimentation with on-going trends, the resurfacing of classic styles and a few new surprises along the way. Without further ado, here are the 2016 logo design trends we’re sure you’ll love this year.
We already know what makes a successful logo—remember, simplicity is key. But what about its color scheme?
A Brazilian graphic designer, Paula Rúpolo, recently experimented with 22 major brand logos, swapping the colors of a brand's logo with that of its competitors. The results are mesmerizing and, surprisingly, viscerally unsettling.
"There's something unbelievably awkward and uncomfortable about seeing globally-familiar brand logos wearing someone else's clothes," as Rúpolo puts it.
For brands like Dunkin Donuts and Sprite, where the design is minimal and the brand relies on color to make its logo pop, the outcome is especially off-putting. For others, like Amazon, where there's very little color to begin with, the swap totally overwhelms the design. ...
Logo design holds a very important role in the promotion of any brand. A logo is the main identity of an individual or a corporation. The logo design process is very complicated as it requires incorporating the complete image of a person or a company into one single image that would be used for this purpose for years.
A logo must be creative, otherwise it won’t stay in the minds of the viewers and thus, the brand would be forgotten too. A logo may be predefined or exaggerated depending on the need of the client. But the most important thing in logo designing is the, “less is more” strategy...
From the days of hand cut letterforms, through the wave of digital technology and into current day, logo design has wonderfully transformed, adapted and shape-shifted. What logo design trends lie ahead in 2015?Here are 10 predictions based on logo designs of recent times....
For large companies and multinational corporations, rebranding can be a slippery slope. Design trends change with time, so logos often need to be revisited to keep a company’s brand fresh. Because a good logo is so iconic, companies must strike a balance between contemporizing their brand while staying true to the original design.
The following are 5 logo redesigns that divided audiences and stirred up no shortage of controversy....
Lots of cool logos and creative inspiration... What were they thinking and how and why did their logos evolve?
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Rescooped by
Jeff Domansky
from mojo 3
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Picking out the latest trends in branding, identity and logo design in 2012. Logo design and branding trends are all around us - and whether you work as an identity designer or are just interested in the intricacies of branding design, we've trawled the web and blogs to bring you the latest trends in logo and branding design. Notable sources are Bill Gardner's excellent Logo Lounge and its 2012 trend report, which includes many excellent insights – and is pretty much the authority on logo design trends) and Franklin Till's trend report for Computer Arts Collection....
Via brandideas, mojo3
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Some gems among this collection though a few look generic or amateurish.