Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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This Is What Newsweek's Digital Future Will Look Like | AdWeek

This Is What Newsweek's Digital Future Will Look Like | AdWeek | Public Relations & Social Marketing Insight | Scoop.it
NewsBeast Labs team creating, teaching digital journalism.

"Journalism across the board is moving away from the 'ta-da!' moment of publishing," Keller said. Social media editor Brian Ries added, "it's a result of the nerds taking over in a way. Print and magazines are very closed by nature and developers are coming in from an open sourced world where everything that you learn is shared," he said, noting that one of NewsBeast Labs' primary efforts is to help educate the newsroom.

"Sharing and educating is an obvious thing if you come from a software background," lead developer Andrew Sprouse noted. "The reason digital journalism has some of these beautiful user interfaces is because you are standing on the shoulders of programming giants before you. And everyone here in our newsroom is intelligent and capable of learning this stuff to some degree," he said....
Jeff Domansky's insight:

New and different (digital) life at Newsweek...

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Future selling $1 million per month in tablet magazines | Paid Content

Future selling $1 million per month in tablet magazines | Paid Content | Public Relations & Social Marketing Insight | Scoop.it
As it launches a new weekly tech magazine on iPad, publisher Future puts some numbers on impressive tablet magazine gains, but overall revenue is slightly down.

 

Magazine publisher Future says its tablet magazines are earning it $1 million per month in gross revenue.

 

It is now selling 239,000 tablet magazines per month, led by T3 in the UK (30,000) and MacLife in the States (65,000), plus dozens of other mostly replica editions amongst its more than 100 tablet titles.

 

[Valuable insight  into tablet-only magazine publisher ~ Jeff]

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