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A number of commentators have weighed in over the last few weeks with their opinions on why ratings for the NFL on TV have fallen by double-digit percentages this season.
A few weeks ago, a 15% dropoff was reported. More recently, the decline was reported as 11% so far this fall. Whatever it is, or whatever it turns out to be by the time the season ends, the National Football League and its TV partners are not accustomed to double-digit audience declines.
Football was supposed to be the great constant of TV. Viewers of scripted prime-time shows going elsewhere lately? Don’t worry, they’ll come back for football. They always do. Or maybe not.
So what’s the problem? The commentators have pointed to a variety of factors – all of them valid and likely contributing, by degrees, to this viewership shortfall....
Interesting that no single reason seems to definitively prove why NFL ratings are down so much this year.