Public Relations vs. Advertising. Earned media vs. Paid media. Huge budgets vs. tiny ones. Advertising and Public Relations have been engaged in a love-hate relationships for decades. What’s more effective? What offers better ROI? How should they work together? Should they work together?
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Public Relations & Social Marketing Insight
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Social marketing, PR insight & thought leadership - from The PR Coach
Curated by
Jeff Domansky
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Paid Media vs. Earned Media. Which way is todays world 'turning' in terms of Marketing integration? Which one is more effective in modern day Marketing?