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This just in: Your customers are no longer trapped on the receiving end of your value chain. With instant access to peer reviews, competitor offerings, and prices, they’re advocating for new products and services while openly and instantly communicating their likes and dislikes.Thanks to technology, customer passivity is a thing of the past. And they’re exerting their new-found power through 4 major trends...
thoughtful look at what's ahead in consumer buyingbuying trends and impact on business.