Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
 Your new post is loading...
Your new post is loading...
Scoop.it!
![THE FUTURE OF DIGITAL [SLIDE DECK] | Business Insider | Public Relations & Social Marketing Insight | Scoop.it](https://img.scoop.it/gVwwLSfUnHhhFPYcYuvXWTl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
It's not going to be mobile-only...
[This is a very powerful presentation on the future of digital. It impacts marketing, PR and every business. ~ Jeff]
Via Carla Bulhões 
No comment yet.
Sign up to comment
|
Scoop.it!
![Mobile Marketing's Advantage Over Online Marketing [INFOGRAPHIC] | Public Relations & Social Marketing Insight | Scoop.it](https://img.scoop.it/UPi5jL0xUqNw3ywYtwfeUTl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Ninety-eight percent of all SMS and MMS messages are opened by users, according to a new infographic by MOGREET.
Social media isn’t the new kid on the block anymore. Instead, mobile marketing is taking over, and many have hope that it will prove more effective than Facebook, Twitter, Pinterest, and even email.
Ninety-eight percent of all SMS and MMS messages are opened by users, while a whopping 84 percent of newsfeed aren’t read, 71 percent of tweets go unnoticed, and 88 percent of emails aren’t opened, according to a new infographic by MOGREET.
In addition, the total number of mobile device users is higher: 234 million people have cell phones, while 161 million people total are on Facebook, Pinterest, and Google+ in the United States.
As Gene Sigalov of Content Marketing Institute points out, text message marketing is a form of active engagement — unlike social media sites, where people aren’t reached in a one-on-one fashion. The infographic calls it ”narrowcast.”...
[Mobile's marketing power and some data to back it up - JD]
|
