Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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40+ Free, Must-Have Mobile Apps for Marketers

40+ Free, Must-Have Mobile Apps for Marketers | Public Relations & Social Marketing Insight | Scoop.it

For efficient marketing, we need instruments. With hundreds of them available, we try dozens and opt for the best. But how to choose the best without money to burn, especially when it appears that most instruments digital marketers need for work are free?

Here’s our list of over 40 useful, multifunctional, and free mobile apps for marketers. Chances are you’ve heard of them, but you probably haven’t tried all of them. It’s a high time to name leaders and choose those best suited for your marketing goals.

Jeff Domansky's insight:

Eexcellent list of mobile apps. Marketers will find something you can use for sure.

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How to Automate Your Social Media Marketing With IFTTT Applets : Social Media Examiner

How to Automate Your Social Media Marketing With IFTTT Applets : Social Media Examiner | Public Relations & Social Marketing Insight | Scoop.it

Looking for effective ways to streamline your social media marketing tasks?

Have you heard of IFTTT applets?

Applets let you automate social media posting tasks so you can spend more time engaging with your audience.

In this article, you’ll discover how to automate a variety of social media tasks with IFTTT applets....

Jeff Domansky's insight:

Very useful tips on how to use If This Then That (IFT TT) to automate some of your social marketing.

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5 Best Tools You Should Be Using to Market Your Local Business

5 Best Tools You Should Be Using to Market Your Local Business | Public Relations & Social Marketing Insight | Scoop.it

But we need to ask a question: how do you capitalize on this sales-ready segment of the population? How can you make sure your business is placed front and center before their eyes?

 

It doesn’t have to be complicated. In fact, if you use these four tools, you’re virtually guaranteed a position at the top.

 

I’ve seen businesses rise from having zero online presence to dominating their local markets simply by using these tools. You can do it too. Here are five tools you should be using....

Jeff Domansky's insight:

Mobile devices and local searches go together like peanut butter and jelly and Neil Patel shares five essential tools for local marketing.

Maria Cattini's curator insight, November 4, 2016 7:00 PM

Mobile devices and local searches go together like peanut butter and jelly and Neil Patel shares five essential tools for local marketing.

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Snappa: The Undesigner's Design Tool

Snappa: The Undesigner's Design Tool | Public Relations & Social Marketing Insight | Scoop.it

Snappa is a new design tool for undesigners and content marketers. If you've ever been frustrated with Photoshop, this is a stripped down but still viable alternative. Key features to note:

  • library with10,000+ photos & patterns
  • 3000+ vectors & shapes
  • 200+ fonts & typefaces
  • templates
  • optimized for social media 
  • share & schedule on social media
  • much more


Try the free account. You'll love it.

Jeff Domansky's insight:

I'm very impressed with Snappa for its ease-of-use and great value. It'll pay for itself in time saved alone. Kinda like Photoshop-light. Recommended tool for content people who are not designers. 9.5/10

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The Marketer's Toolbox: The 60 Marketing Tools We Use at Buffer

The Marketer's Toolbox: The 60 Marketing Tools We Use at Buffer | Public Relations & Social Marketing Insight | Scoop.it

As a marketing team spread around the world — from the West Coast in the US to the East Coast in the US to Canada, to the UK and Singapore, we always keep an eye on the latest marketing and productivity tools to help us stay connected and do our best work.


Our team also covers a range of marketing disciplines from social media to community building, to press relations, to content marketing. So we use many different tools to get things done and work towards our goals.


We’ve written about the best free marketing tools and the most popular tools used by content marketers. Today, we’d love to share our marketing team’s favorite tools! We hope that you’ll be able to find a few tools that can help you....

Jeff Domansky's insight:

Here are Buffer's marketing team's 60 favorite marketing and productivity tools.

Jeff Domansky's curator insight, April 12, 2017 12:52 AM

Here are Buffer's marketing team's 60 favorite marketing and productivity tools.

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HubSpot Marketing Free | Free Lead Generation Tools

HubSpot Marketing Free | Free Lead Generation Tools | Public Relations & Social Marketing Insight | Scoop.it

Imagine knowing what every lead does before and after they fill out a form.With HubSpot Marketing Free, it’s not just easy. It’s automatic.

 

The moment a lead shares their email, you’ll know who they are, where they work, and what pages they visited – all in real time.

 

When they view an offer or check your pricing, you’ll be ready to follow up right away.

 

And with simple but powerful analytics, you’ll learn more about what’s working and what’s not – like which traffic sources or pieces of content are driving the most conversions.

 

It's a risk-free way to find out what inbound marketing can do for you. No budget necessary....

Jeff Domansky's insight:

All the tools you need to capture, track, and convert leads – for free, from HubSpot.

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Clearbit Connect - Supercharge Gmail™ | Find business emails on Gmail

Clearbit Connect - Supercharge Gmail™ | Find business emails on Gmail | Public Relations & Social Marketing Insight | Scoop.it
Clearbit is a free Chrome browser extension that allows you to find email contacts of people, their social handles, and detailed info about the location, size and business volume of the company they work for. 100% free.My comment: Useful free tool to find prospects and direct emails to journalists or other important people for whom you have no direct email. Try it out now: https://chrome.google.com/webstore/detail/clearbit-connect/pmnhcgfcafcnkbengdcanjablaabjploMain site: https://connect.clearbit.com/
Jeff Domansky's insight:

Find employee email addresses for free for any company and display useful contextual data for anyone who emails you. Thanks to Robin Good for the share. Recommended tool.  9/10

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23 Best Tools to Hack Your Startup Growth (Starting Today)

23 of The Best Tools to Hack Your Startup Growth (Starting Today) - Tools And Apps - Medium

For meaningful growth, startups must completely change the rules of traditional marketing and innovate outside of those growth channels. You should be thinking growth when building your app. Companies like Dropbox, Mint and the recently sensational Slack incorporated sharing into their functionalities.Mailbox used the waiting list to their advantage and it worked.


Lot of startups now look beyond AdWords, SEO or popular marketing strategies to find users. These are a collection of products, tools and apps to grow your startup or new business....

Jeff Domansky's insight:

Useful PR and marketing tools for startups and operating companies.

Jeff Domansky's curator insight, August 10, 2015 11:12 AM

Useful PR and marketing tools for startups and operating companies.