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Infographic: The New York Times Passes 1 Million Digital Subscribers

Infographic: The New York Times Passes 1 Million Digital Subscribers | Public Relations & Social Marketing Insight | Scoop.it
From www.statista.com - August 27, 2015 2:20 AM

When The New York Times announced its digital subscription model in March 2011, it was considered a bold move by many industry experts. The question was: would people really be willing to spend money on digital content that they were used to getting for free? 


As it turned out, the answer is yes. Four and a half years after the introduction of its metered paywall, The Times recently announced that its digital subscribers had passed the 1-million mark by the end of July. “We believe that no other news organization has achieved digital subscriber numbers like ours or comparable digital subscription revenue”, the company’s CEO Mark Thompson proudly announced....

Jeff Domansky's insight:

The chart shows the number of paid digital-only subscribers of The New York Times.

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BuzzFeed Is Now Bigger Than AOL And Craigslist In The US

BuzzFeed Is Now Bigger Than AOL And Craigslist In The US | Public Relations & Social Marketing Insight | Scoop.it
From www.businessinsider.com - September 6, 2013 9:38 AM

BuzzFeed CEO Jonah Peretti just sent a memo to his employees about the company's growth and its plans for the coming year, and it was loaded with some pretty impressive numbers. August was apparently a big month for BuzzFeed, with record traffic of 85 million unique visitors. For contrast, Twitter gets about 91 million U.S. users per month and Amazon gets 77 million U.S. users, according to Quantcast.


Based on U.S. users alone, BuzzFeed has ~41 million users, bigger than Craigslist or AOL.The company saw a record profit as well (no numbers disclosed, but Peretti says that the company went from "zero revenue four years ago to a profitable company with over 300 employees")....

Jeff Domansky's insight:

With impressive growth, real revenue and profitability, BuzzFeed offers valuable lessons for traditional media.

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