The complete guide to preparing your spokespeople for media interviews | Public Relations & Social Marketing Insight | Scoop.it

While not all of this information will be new to you, it will serve as a useful tool and checklist when you have media interviews approaching.


The goal with any media interview should be to communicate your messages with real impact, while strengthening the reputation of your organisation.


This guide will give you the best chance to make that happen. We will look at seven areas you’ll need to address in order to properly prepare your spokespeople...