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Scoop.it!
In his brilliant pitch for Kodak's slide machine, Mad Men's Don Draper teaches you an important lesson about how to speak about your product, cause or idea. 
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Scoop.it!
“Congress Getting Dumber!” So screamed headlines after a study showed that Congress now speaks at a grade level lower than it did in 2005. Are the headlines right?
But according to those headline writers, Martin Luther King’s brilliant “I Have a Dream” speech would also be considered “dumb.” In fact, his speech would be dumber than Congressional speak....
Pundits touting this study as a sign that Congress is getting dumber are not only wrong, but intellectually lazy. Instead of castigating members of Congress, we should be congratulating them for speaking more understandably....
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Scoop.it!
What you say in your interviews and speeches is incredibly important, but how you say it can make all the difference.
When you listen to many of the most successful television and radio personalities, pay attention to how they alter their tempo or speak a little louder or softer when they want to emphasize a point. That change in their voice or pacing draws you in, signaling that what they just said—or what they are about to say—is something important you’ll want to remember....
Jeff Domansky's insight:
Good lesson from media trainer and speaking coach Brad Phillips.
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For anyone who's ever pitched a product or prospect, spoken to an audience, reached out to a group of employees, this powerful post reminds us that it's the story and not the features that carry the day. great post from media training expert Brad Phillips and a moving clip from a great TV show-Mad Men.