Your new post is loading...
While the great majority of consumers prefer to shop in stores rather than online, most of them are doing it with a bit of a mobile-shopping assist.
In yet another study looking at in-store shopping behavior, the majority (75%) of consumers use their phones while shopping.Almost all (90%) of those 18 to 35 years old use a phone, compared to 77% of those 36 to 49 years old and just over half (52%) of those 50 to 65 years old, according to a study by InReality....
Want to reach those moving targets - mobile consumers? This research will help you understand them better. Recommended reading. 9 /10