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Scoop.it!
Here are three ways to mobilize your social media marketing and increase leads, engagement and sales.Have you figured out how to engage on-the-go prospects and customers? Is more of your audience interacting with your business from their mobile phones?If you want to enhance your mobile marketing, then keep reading.I’ll show you three awesome tools that make mobile marketing easier.... 
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Scoop.it!
Mobile has proliferated every free second we have — social media is one of the bits of content we happen to consume on our phones and tablets — but it is by no means the only thing. The lesson to be heeded here (especially if you have rich media content to distribute) is do not just post it to Facebook and Twitter and hope that it reaches your audience. Chances are that a small sliver of your audience will see it; but more importantly ensure that your entire arsenal of online marketing weaponry is mobile ready — if not mobile first.
[Sage advice ~ Jeff]
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Scoop.it!
Mobile advertising has made significant strides this year as marketers test new ad formats and get a better grasp on mobile’s role as part of a multichannel strategy, as evidenced by best-in-class efforts from brands such as McDonald’s, Unilever and Target.Brands and marketers undoubtedly stepped up their mobile advertising efforts during the first half of 2013 with campaigns tied to solid results that are likely to continue throughout the remaining portion of the year. Additionally, a bigger focus on rich media, tablets, social media and native advertising points to marketers increasingly thinking beyond basic static banner ads. Here are the top 10 marketing and commerce advertising campaigns from the first half of 2013, in alphabetical order....
Jeff Domansky's insight:
Here what's working in mobile marketing. Great case studies and inspiration.
za's comment,
August 12, 2013 11:27 AM
All of them brilliant and all of them demonstrates that advertising is no more a one-way road. It evolves and hook consumers by taking the most of partnerships and mainstream trends (as instagram). And really nicely perfomed. Thx Jeff!
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Your mobile marketing strategy can be improved with these three mobile tools.