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So much is made of the whole online marketing thing these days that it’s hard for small business owners, like you, to find useful information that pertains to offline marketing, which is marketing performed strictly in the offline world.
The idea of offline marketing can definitely be a misnomer in this day and age, due to the fact that social media and other web-based marketing channels are always beneficial to offline business. But that doesn’t mean you have to go that route every time you’re developing a marketing plan for your latest customer-acquisition project.
You can, in fact, cross-promote your online and offline marketing.
The five following offline marketing channels can pertain to both new and established businesses. Granted, there’s nothing particularly ground-breaking, but perhaps you’ll see something that has been long forgotten and consider adding it to your bag of tricks once again....
Here's a great reminder that offline marketing still delivers. And remember email? Same thing. Still among the most effective marketing tools.