Public Relations & Social Marketing Insight

When most marketers hear the term "visual content," the first type that comes to mind is usually the infographic. But how can those who don't necessarily have a design background -- or budget to commission an agency, hire a dedicated in-house designer, or purchase expensive design software -- create professional-looking infographics that enable them to leverage the power of visual content?

We're so glad you asked! Here's a little secret: You can do it right within software you likely already have loaded on your computer. That's right! PowerPoint can be your best friend when it comes to visual content creation. And to help you get started, we've created five fabulous infographic templates you can download for free and use to customize your own infographics right within PowerPoint -- as well as some helpful tips and tricks to help you learn how to use PowerPoint to its full potential.