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A PR writing teacher uncovered a disturbing trend among the PR industry’s future practitioners. See how schools are tackling the problem.
September is PR ethics months. To mark the occasion, the Public Relations Society of America is publishing a series of posts on the ethics and ethics training. Here’s one.
It began simply enough: a conversation about ethics with freshman and sophomore university students in my PR writing class.
Then, one young woman said that it was OK to be dishonest because “PR people are supposed to lie.” At least six other students nodded their heads in agreement....
