Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Checklist for More Persuasive Presentations

Checklist for More Persuasive Presentations | Public Relations & Social Marketing Insight | Scoop.it

We all know the basics of good presentation skills: don’t read from a script; don’t overwhelm your audience with verbose slides; and the like. But for a particular kind of high-stakes presentation — one in which you’re trying to get buy-in from key decision-makers — those basics aren’t enough.

 

To persuade the people who have the power to approve your idea or let it die, you need to start with a strong outline. Here are the questions to ask yourself so you can structure a presentation, from the outset, that defuses potential objections upfront and is so compelling a “yes” becomes far more likely....

Jeff Domansky's insight:

Dorie Clark says ask yourself three important questions for more effective presentations.

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10 Presentation Trends to Watch Out For in 2016

10 Presentation Trends to Watch Out For in 2016 | Public Relations & Social Marketing Insight | Scoop.it

Each year, we see new trends surfacing in the world of presentation design. From passing fads to design standards that will endure beyond 2016, these trends will continue to shape the way presentations are created and delivered before boardrooms, classrooms or even TED audiences across the globe.


While some of them may exist only for the sake of aesthetics, others have actually been adopted to suit the needs and preferences of modern-day consumers. For example, the use of flat design, many experts say, is more than just the latest craze; it responds to the fact that realist elements are very hard to incorporate into responsive systems designed for screens of all sizes.


To keep you up to date with the latest design techniques, we’ve compiled a list of presentation design techniques that will help you create a presentation that looks fresh and contemporary–just like the content you will hopefully deliver to your audiences....

Jeff Domansky's insight:

10 presentation design techniques and trends to create a presentation that looks fresh and contemporary.

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Prezi Awards | Prezi

Prezi Awards | Prezi | Public Relations & Social Marketing Insight | Scoop.it

Prezi designs and creates presentation software that is enabling millions of people to be great presenters.Meet the 2015 Prezi Award winners!We’re delighted to announce the very best prezis of 2015. Prepare to be impressed. Prepare to be inspired....

Jeff Domansky's insight:

Best of 2015 are recommended viewing! 9/10

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Simple Rules for Creating Presentations That Don't Put Prospects to Sleep

Simple Rules for Creating Presentations That Don't Put Prospects to Sleep | Public Relations & Social Marketing Insight | Scoop.it

And what's worse than a boring presentation? Five, 10, or even 15 boring presentations. That's the fate clients subject themselves to during the new business process. And while you might think they deserve to be in this situation, it won't help you win the account.


Don't be that agency that drives the client team over the edge with a PowerPoint presentation in 11-point Comic Sans text. Check out this  SlideShare for a few tips on how to create presentations that don't suck....

Jeff Domansky's insight:

Review this SlideShare for best practices and tips on how to create a memorable presentation.

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