Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Rescooped by Jeff Domansky from World's Best Infographics
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This Classic Storytelling Model Will Help You Give a Mesmerizing Presentation

This Classic Storytelling Model Will Help You Give a Mesmerizing Presentation | Public Relations & Social Marketing Insight | Scoop.it
Have you ever gotten a sense of déjà vu while reading a book or watching a movie that’s otherwise totally new to you? Obviously you have— so many stories are built on the same foundations of archetypes and tropes. Stripped of complexities, all stories are basically the same: an individual ventures into the unknown to acquire something they desire.

That’s not a new idea— Joseph Campbell broke the door down in 1949 with his book, The Hero With a Thousand Faces. Odysseus, Christ, Captain Ahab, Gautama Buddha, Jane Eyre, Luke Skywalker… different names and faces, different times and places, but all the same story. Not only that, the same effective story. What Campbell called “The Hero’s Journey” has resonated with humanity for millennia, and is the root for so many stories that we cherish.

So why wouldn’t this apply to public speaking? Any muttonhead can tell you that good speeches tell a story. This infographic will show you exactly how Campbell’s 17 Steps can lead to storytelling success. It doesn’t matter if you want to discuss Martin Luther King’s march to Selma, why you deserve a raise, or Walking Dead plot summaries. The Hero’s Journey can apply to almost any presentation.

Via David Hain, Jeff Domansky
Jeff Domansky's insight:

David Hahn shares a valuable storytelling model for every storyteller, blogger, presenter and marketer.

Jeff Domansky's curator insight, October 6, 2016 10:51 AM

David Hahn shares a valuable storytelling model for every storyteller, blogger and marketer.

Sylvie Bellard-Hilaire's curator insight, October 7, 2016 3:22 AM
Storytelling, comment fabriquer son histoire étape par étape
Rescooped by Jeff Domansky from Digital Presentations in Education
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Adobe Slate - Make a beautiful visual story

Adobe Slate - Make a beautiful visual story | Public Relations & Social Marketing Insight | Scoop.it
Turn your words and pictures into a beautiful visual story. In minutes. It's free and easy to create beautiful newsletters, a photo slideshow, reports, and other documents with Adobe Slate.

Via Baiba Svenca
Jeff Domansky's insight:

Thanks to Baiba Svenca for sharing this new, free storytelling tool from Adobe.

Michelle Gilstrap's curator insight, November 11, 2015 7:16 PM

This looks like a great tool.

@Plight's curator insight, November 13, 2015 4:59 AM

Now is the time to celebrate longevity for survivors of HIV/AIDS.

Annie's curator insight, November 19, 2015 1:37 AM

Could be fun to use for storytelling...

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The Storyteller's Secret

In his new book The Storyteller’s Secret Carmine Gallo, communication expert and the bestselling author of Talk Like TED, explains why some ideas catch on and others don’t. Learn more at StorytellersSecret.com...

Jeff Domansky's insight:

Carmine Gallo offers insight into what makes a great story and presentation.

Marco Favero's curator insight, January 25, 2016 3:56 AM

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