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Scoop.it!
Starting today, Pizza Hut is offering a pizza box featuring a playable “flick football” field on its top, including goal posts, football triangles and a score card. 
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Scoop.it!
Are you planning a social media campaign? Do you wonder why some marketing campaigns are more successful than others? The recent ALS Ice Bucket Challenge went viral because they used powerful psychological concepts to influence participation. In this article I’ll share the concepts ALS used to achieve overwhelming success and how you can use them....
Jeff Domansky's insight:
A little psychology goes a long way in marketing as the recent ice bucket campaign by ALS proved.
bhumika's curator insight,
September 18, 2014 9:47 PM
The ALS ice bucket challenge went viral, even celebrities got among it. The simple concept worked greatly to raise awareness and donations for Amyotrophic lateral sclerosis disease. The challenge proved to be a success as the unique method grabbed audiences attention via social media and also encouraged people to physically participate. 
Debora Figueiredo's curator insight,
September 19, 2014 5:34 AM
Do you wonder why some marketing campaigns are more successful than others? |
Scoop.it!
The guys at Brooklyn's Pop Chart Lab's already put out the most comprehensive beer infographic on the planet, but you'd die of alcohol poisoning if you tried to drink your way through it, even in a year. Inspired by the annoyingly repetitive school bus tune, Pop Chart's latest is a lot more manageable. The 99 Bottles of Craft Beer on the Wall chart is a scratch-off checklist of almost 100 craft beers.
Jeff Domansky's insight:
A pint of creativity. 99 bottles of beer on the wall, literally.
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Here's a smart marketing idea from Pizza Hut, just in time for the busiest time of sports season and just prior to NFL launch.