Public Relations & Social Marketing Insight
443.6K views | +10 today
Follow
Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
Your new post is loading...
Your new post is loading...
Scooped by Jeff Domansky
Scoop.it!

Complaint: Trump strategist may have improper PR arrangement

Complaint: Trump strategist may have improper PR arrangement | Public Relations & Social Marketing Insight | Scoop.it

The Campaign Legal Center is complaining in a letter to the White House that a top adviser to President Donald Trump may be illegally accepting outside professional services.

 

Steve Bannon has worked with publicist Alexandra Preate since he was head of Breitbart News. Preate has continued to work with reporters on Bannon’s behalf even though she is not a government employee. A recent article by the Center for Public Integrity quotes an associate of Preate’s saying she doesn’t receive pay from Bannon.

 

The Campaign Legal Center says that appears to be a violation of what’s called the Antideficiency Act. The law says government employees “may not accept voluntary services for (the) government or employ personal services exceeding that authorized by law.”...

Jeff Domansky's insight:

Not fake news.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Newsweek recalls 125,000 copies of its souvenir Madam President issue

Newsweek recalls 125,000 copies of its souvenir Madam President issue | Public Relations & Social Marketing Insight | Scoop.it

Everyone from pollsters to pundits got the result of the US presidential election wrong.

But few can have made it in such an expensive manner.

Newsweek and a partner that prints up special commemorative issues has been forced into an embarrassing recall, after it sent out 125,000 copies of its Madam President issue designed to celebrate Hillary Clinton's win....

Jeff Domansky's insight:

Shades of Dewey beats Truman?

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Trump’s Libertarian Rival Just Admitted To Stealing Designers' Work

Trump’s Libertarian Rival Just Admitted To Stealing Designers' Work | Public Relations & Social Marketing Insight | Scoop.it

He might not have much chance of winning, and he may not command the same attention in the news cycle, but there's another hopeful in the 2016 presidential election besides Hilary Clinton and Donald Trump: libertarian Gary Johnson, a socially liberal, fiscal conservative whose campaign rests on the idea that he can bridge the divide between the left and the right. Unfortunately, the branding of the Johnson campaign wasn't getting that idea across, so as a fun exercise, the Florida-based branding agency Spark decided to mock up an identity for him.

Then things got weird. Without crediting Spark or paying for the work, a contractor for the Johnson campaign stole Spark's brand identity wholesale. To add insult to injury, the contractor didn't even steal the work correctly. The execution was so bad, Spark felt obliged to publicly release a style guide to its own pilfered work, in the hopes that the Johnson campaign would start using it right.

In a statement to Co.Design, the Johnson campaign acknowledged the screw-up. "At the senior level of the campaign, we were completely unaware until receiving a media inquiry Saturday evening that our website contractor had seen and clearly used the concept and design ideas posted on the web by Spark," said Joe Hunter, communications director for the Johnson campaign. "Upon seeing the obvious connection, we immediately contacted Spark and have since had a very constructive conversation with them—hopefully with no hard feelings. It was never our intent to use anyone's creative work, spec or otherwise, without giving appropriate credit, and we regret that our contractor apparently failed to communicate our desire to use Spark's work. It won't happen again, and we look forward to continued conversations with Spark about putting their excellent work to good use in the campaign."...

Jeff Domansky's insight:

Gary Johnson's Libertarian campaign finally fesses up to stealing another designers work for their own use. Classic reputation management although a little slow.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Sorry State – The Tale of the Tapes | 15 Seconds

Sorry State – The Tale of the Tapes | 15 Seconds | Public Relations & Social Marketing Insight | Scoop.it

We suppose it is possible for the Department of State to screw up the handling of questions about whether they lied to reporters even worse — but it is hard to figure out how.


The video below from CNN’s Jake Tapper today nicely lays out the series of offenses — but here is our quick summary:


In February 2013 Fox News correspondent James Rosen asked then State Department spokeswoman Victoria Nuland if there had been direct talks between the U.S. and Iran.  She essentially said “NO.”


In December 2013, Rosen points out to Nuland’s successor Jen Psaki that the correct answer would have been “YES” and asked if State routinely lied to reporters when they found it convenient. Psaki with a smirk said there are times when diplomacy needs privacy to succeed. (Translation: yes, we lied)....

Jeff Domansky's insight:

Lots of crisis management and media relations lessons here.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Twitter ridicules Jeb Bush’s gun tweet

Twitter ridicules Jeb Bush’s gun tweet | Public Relations & Social Marketing Insight | Scoop.it
If former Gov. Jeb Bush was looking for attention online, he certainly got it.


On Tuesday, the GOP candidate made a campaign stop at FN America’s firearm-manufacturing plant in South Carolina. He received a .45-caliber handgun engraved with his name as a gift, which he tweeted along with a single word: “America.”

The tweet went viral as Bush’s name trended on Twitter and started appearing in headlines. Though the candidate captured attention, the move ultimately backfired as negative sentiments rolled in.

Many tweeted replies similar to government whistleblower Edward Snowden’s...

Jeff Domansky's insight:

I think the handlers fumbled this one badly. Bad PR? You betcha.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Read the emails in the hilarious Monsanto/Mo Rocca/Condé Nast meltdown

Read the emails in the hilarious Monsanto/Mo Rocca/Condé Nast meltdown | Public Relations & Social Marketing Insight | Scoop.it

Last week, Gawker uncovered a hapless tie-up between genetically modified seed/pesticide giant Monsanto and Condé Nast Media—publisher of The New Yorker, Bon Appetit, GQ, Self, Details, and other magazines—to produce "an exciting video series" on the "topics of food, food chains and sustainability."


Marion Nestle was offered $5,000 to participate for a single afternoon.

Since then, I've learned that Condé Nast's Strategic Partnerships division dangled cash before several high-profile food politics writers, in an unsuccessful attempt to convince them to participate....

Jeff Domansky's insight:

Conde Nast and lack of transparency in Monsanto-sponsored brand "journalism" project backfires generating the kind of bad PR that corporations hate.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

The Candy Lobby Will Teach Americans to Love Sugar Again | PRNewser

The Candy Lobby Will Teach Americans to Love Sugar Again | PRNewser | Public Relations & Social Marketing Insight | Scoop.it

Get ready for some “greenwashing”, folks. TheNational Confectioners Association — which counts among its members the makers of Snickers, Mars Bars, NesQuick and pretty much every other sugary treat you continue to enjoy (in secret) as a responsible adult — wants a bit of a makeover.

 

More specifically, the organization plans to hire an unnamed PR firm to help it gently convince the American public to stop associating the word “sugar” with the word “obesity” as if one could somehow lead to the other. Come on!

 

So these guys want to spend $2 million on a social/digital media campaign targeting those moms who think, for whatever crazy reason, that eating too much sugar could give their kids type two diabetes — which would then leave them considerably more likely to suffer from obesity and all related health problems later in life. I mean, where do they get these ridiculous ideas? Oh, right…

Jeff Domansky's insight:

Chalk up another for greenwashers. This one's stupid and destined for ridicule.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Here's Why The World's Biggest Brands Are Blacklisting Breitbart

Here's Why The World's Biggest Brands Are Blacklisting Breitbart | Public Relations & Social Marketing Insight | Scoop.it
“Many of our global clients have already requested that we block this site on our activity.”


An employee for the agency described it to BuzzFeed News as a “preventative measure”, as online advertising is assigned to websites algorithmically.
Omnicom handpicks the sites their clients’ ads run on, which is known as a whitelist, whereas ad exchanges or networks such as Google’s typically work on a blacklist where brands specify which sites not to run on.


The email from management added: “If you are running activity through ad networks such as MediaIQ/Regital, Quantcast & RocketFuel it is worth reaching out to your rep and making sure Breitbart is blacklisted and request a URL level site report over the past 30 days which all should be able to provide.”...

Jeff Domansky's insight:

Many global advertisers have blacklisted Breitbart News. Some clicks can hurt your reputation.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

The backlash against New Balance is real | Yahoo

The backlash against New Balance is real | Yahoo | Public Relations & Social Marketing Insight | Scoop.it
New Balance is under (or on) fire — literally.

Following the election last week, the athletic footwear and apparel brand became one of the first international companies to congratulate President-elect Donald Trump, it appears mainly because of what his proposed policies could mean for the Trans-Pacific Partnership. As reported in the Wall Street Journal, Matt LeBretton, the vice president of public affairs at New Balance tweeted, “The Obama admin turned a deaf ear to us & frankly w/ Pres-Elect Trump we feel things are going to move in the right direction.”

Days later, the white supremacist site The Daily Stormer, published an article calling New Balance the “official shoes of white people” and the “official brand of the Trump Revolution.”

In response, some people on social media are showing their disdain for the brand’s endorsement by defacing their New Balance sneakers on social media, or tossing them in the trash.
Jeff Domansky's insight:

Politics and marketing always make a potentially toxic soup. Witness the Twitter response to New Balance's endorsement of Trump.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Donald Trump’s Ghostwriter Tells All

Donald Trump’s Ghostwriter Tells All | Public Relations & Social Marketing Insight | Scoop.it

Last June, as dusk fell outside Tony Schwartz’s sprawling house, on a leafy back road in Riverdale, New York, he pulled out his laptop and caught up with the day’s big news: Donald J. Trump had declared his candidacy for President. As Schwartz watched a video of the speech, he began to feel personally implicated.

Trump, facing a crowd that had gathered in the lobby of Trump Tower, on Fifth Avenue, laid out his qualifications, saying, “We need a leader that wrote ‘The Art of the Deal.’ ” If that was so, Schwartz thought, then he, not Trump, should be running. Schwartz dashed off a tweet: “Many thanks Donald Trump for suggesting I run for President, based on the fact that I wrote ‘The Art of the Deal.’ ”

Schwartz had ghostwritten Trump’s 1987 breakthrough memoir, earning a joint byline on the cover, half of the book’s five-hundred-thousand-dollar advance, and half of the royalties. The book was a phenomenal success, spending forty-eight weeks on the Times best-seller list, thirteen of them at No. 1. More than a million copies have been bought, generating several million dollars in royalties. The book expanded Trump’s renown far beyond New York City, making him an emblem of the successful tycoon. Edward Kosner, the former editor and publisher of New York, where Schwartz worked as a writer at the time, says, “Tony created Trump. He’s Dr. Frankenstein.”

Starting in late 1985, Schwartz spent eighteen months with Trump—camping out in his office, joining him on his helicopter, tagging along at meetings, and spending weekends with him at his Manhattan apartment and his Florida estate. During that period, Schwartz felt, he had got to know him better than almost anyone else outside the Trump family. Until Schwartz posted the tweet, though, he had not spoken publicly about Trump for decades. It had never been his ambition to be a ghostwriter, and he had been glad to move on. But, as he watched a replay of the new candidate holding forth for forty-five minutes, he noticed something strange: over the decades, Trump appeared to have convinced himself that he had written the book. Schwartz recalls thinking, “If he could lie about that on Day One—when it was so easily refuted—he is likely to lie about anything.”

It seemed improbable that Trump’s campaign would succeed, so Schwartz told himself that he needn’t worry much. But, as Trump denounced Mexican immigrants as “rapists,” near the end of the speech, Schwartz felt anxious. He had spent hundreds of hours observing Trump firsthand, and felt that he had an unusually deep understanding of what he regarded as Trump’s beguiling strengths and disqualifying weaknesses. Many Americans, however, saw Trump as a charmingly brash entrepreneur with an unfailing knack for business—a mythical image that Schwartz had helped create. “It pays to trust your instincts,” Trump says in the book, adding that he was set to make hundreds of millions of dollars after buying a hotel that he hadn’t even walked through....

Jeff Domansky's insight:

Here's an excellent tell-all article in The New Yorker Donald Trump's ghostwriter. if you enjoy politics, this is a must read.  9.5/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

A transcript of Donald Trump’s meeting with The Washington Post editorial board

A transcript of Donald Trump’s meeting with The Washington Post editorial board | Public Relations & Social Marketing Insight | Scoop.it

The Republican frontrunner met with the editorial board on Monday morning. The full transcript follows at the link above:

 

FREDERICK RYAN JR., WASHINGTON POST PUBLISHER: Mr. Trump, welcome to the Washington Post. Thank you for making time to meet with our editorial board.

 

DONALD TRUMP: New building. Yes this is very nice. Good luck with it.

 

RYAN: Thank you… We’ve heard you’re going to be announcing your foreign policy team shortly… Any you can share with us?

 

TRUMP: Well, I hadn’t thought of doing it, but if you want I can give you some of the names… Walid Phares, who you probably know, PhD, adviser to the House of Representatives caucus, and counter-terrorism expert; Carter Page, PhD; George Papadopoulos, he’s an energy and oil consultant, excellent guy; the Honorable Joe Schmitz, [former] inspector general at the Department of Defense; [retired] Lt. Gen. Keith Kellogg; and I have quite a few more. But that’s a group of some of the people that we are dealing with. We have many other people in different aspects of what we do, but that’s a representative group....

 

Jeff Domansky's insight:

I thought they had quit making episodes of the Twilight Zone. If you enjoy politics, this will keep you entertained. One lesson though for PR and public affairs pros. Who suggested he meet with an obviously hostile crowd? There was no possible win here for Trump given his lack of substance and who he was meeting. Recommended reading. 11/10   ;-)

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Journalist Reveals Ketchum’s Suggestions for Discrediting Him - PRNewser

Journalist Reveals Ketchum’s Suggestions for Discrediting Him - PRNewser | Public Relations & Social Marketing Insight | Scoop.it

In case you missed it, Bloomberg Businessweek published an intriguing story yesterday by veteran journalist Paul M. Barrett that ran with the headline “What It’s Like to Be Attacked by Putin’s Flack.


The “flack” in question is Ketchum — more specifically D.C.-based partner Kathy Jeavons, who “heads both the Ecuador and Russia accounts” for the firm.


For the record, Jeavons did not personally attack or even contact Barrett. But a source did forward him a talking points document that the firm wrote for Nathalie Cely, Ecuador’s ambassador to the United States. The doc included both well-stated observations about Ecuador’s history with Chevron and suggestions for casting doubt on the credibility of Law of the Jungle, Barrett’s upcoming book on the lawsuit that accuses the company of abusing its relationship with the people of Ecuador....

Jeff Domansky's insight:

In the rough-and-tumble world of politics, multinational corporations and public affairs, there are always plenty of bruises to go around. The original article provides a fascinating look at PR strategy and reputation management. Ketchum's analysis and advice appear sound though ironically as the journalist suggests, they vindicate his own views on Texaco/Chevron's actions at the same time. I expect the book will become required reading for environmentalists, PR consultants and corporate managers.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

The Candidate Who Got Crushed By A Smarter Interviewer | Mr. Media Training

The Candidate Who Got Crushed By A Smarter Interviewer | Mr. Media Training | Public Relations & Social Marketing Insight | Scoop.it

If you're going to launch a "War on Fox News" -- and decide to appear on the Fox News Channel anyway -- you should have been prepared better than this.


...The first lesson is this, as stated by Political Wire’s Taegan Goddard: “Pro tip: If you’re running for Congress and pledging a “war on Fox News” then it’s probably best not to appear on Fox News.”


But I only agree with that partially. Appearing on Fox News while pledging a war on the network could have turned this local Democratic candidate into a popular national Democratic hero—if he was a skilled debater who could have held his own against an experienced host....

Jeff Domansky's insight:

Brad Phillips shares a devastating media training lesson - be prepared! Of course this political hack didn't have it together anyhow. this is one of those video clips that is a must-see!