Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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John Oliver Is Educating Trump on Major Issues With DC Ad Buy on Morning Cable News Shows

John Oliver Is Educating Trump on Major Issues With DC Ad Buy on Morning Cable News Shows | Public Relations & Social Marketing Insight | Scoop.it

Several people have figured out that the best way to get a message to President Trump is to do so via a TV program he is likely to watch, but no one has gone to the lengths that John Oliver has to get a television-based message to the president.

On Sunday’s Last Week Tonight with John Oliver, the first new episode since Trump’s inauguration, Oliver revealed that his show has arranged to run a Trump-targeted ad locally in the Washington D.C. market on all three cable news shows Monday morning, between 8:30 a.m. and 9 a.m.

Oliver made the announcement during a segment on the show called “Trump vs. Truth,” about Trump’s reliance on information gleaned from dubious and often false outlets like Brietbart and Infowars, and his alarming tendency to lie about easily-debunked topics such as his inauguration crowd size, much as he did for a decade about the ratings for his NBC series, Celebrity Apprentice....

Jeff Domansky's insight:

John Oliver is onto an interesting way to reach out to POTUS.

Annaliese Vorhees's curator insight, February 14, 2017 12:04 PM
I love that the goal here is to EDUCATE our president. It seems like an issue that we need to, but I love the idea. 
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Disenfranchised by Bad Design

Disenfranchised by Bad Design | Public Relations & Social Marketing Insight | Scoop.it

This Nov. 8, even if you manage to be registered in time and have the right identification, there is something else that could stop you from exercising your right to vote.

The ballot. Specifically, the ballot’s design.

Bad ballot design gained national attention almost 16 years ago when Americans became unwilling experts in butterflies and chads. The now-infamous Palm Beach County butterfly ballot, which interlaced candidate names along a central column of punch holes, was so confusing that many voters accidentally voted for Patrick Buchanan instead of Al Gore....

Jeff Domansky's insight:

Here's a look at why bad design of ballots could impact some votes in the election. I hope Donald Trump isn't reading because he might use it as an excuse for a lawsuit about the "rigged election." ;-)

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The Donald’s Secret Debate Strategy? Clickbait.

The Donald’s Secret Debate Strategy? Clickbait. | Public Relations & Social Marketing Insight | Scoop.it

It suddenly hit me while listening to another Trump tirade. What happened next nearly blew my mind.

Not to give The Donald too much credit for his undisciplined tweeting but suddenly I realized that his entire campaign is built on a foundation of clickbait.

The very same linkbait that drives millions of spam pageviews online daily is also what allowed him to outfox 16 other serious Republican presidential candidates.

And when the presidential campaign debates take place, Hillary won’t have a chance!...

Jeff Domansky's insight:

The Donald's campaign strategy? Clickbait! You read it here first.

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This Bad Lip Reading of the Republican Primary Debate Is Hilarious

This Bad Lip Reading of the Republican Primary Debate Is Hilarious | Public Relations & Social Marketing Insight | Scoop.it

Just when you think the Bad Lip Reading videos couldn’t get any funnier, along comes this treatment of the recent Republican presidential primary debate.


In this version, the candidates tackle the issues that really matter, as the scurrilous accusations fly.


And they make some crazy pledges to the voters.


While at least one contender’s nerves seem to get the better of him.


In an innovative tweak to the debate format, the candidates get to make their pitches through the medium of song, just as the Founding Fathers surely intended.…while throwing some funky moves....

Jeff Domansky's insight:

Politics as it should be from Bad Lip Reading. Your Friday Funnies! Recommended viewing! 10/10

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White House rattled by McCarthy's spoof of Spicer

White House rattled by McCarthy's spoof of Spicer | Public Relations & Social Marketing Insight | Scoop.it

As the press secretary for a president who's obsessed with how things play on cable TV, Sean Spicer’s real audience during his daily televised press briefings has always been an audience of one.

And the devastating “Saturday Night Live” caricature of Spicer that aired over the weekend — in which a belligerent Spicer was spoofed by a gum-chomping, super soaker-wielding Melissa McCarthy in drag — did not go over well internally at a White House in which looks matter.

More than being lampooned as a press secretary who makes up facts, it was Spicer’s portrayal by a woman that was most problematic in the president’s eyes, according to sources close to him. And the unflattering send-up by a female comedian was not considered helpful for Spicer’s longevity in the grueling, high-profile job in which he has struggled to strike the right balance between representing an administration that considers the media the "opposition party," and developing a functional relationship with the press....

Jeff Domansky's insight:

No political opposition bigger than humor.

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Kathy Griffin Just Did a Hilarious R-Rated Remake of Hillary Clinton's 'Mirrors' Ad

Kathy Griffin Just Did a Hilarious R-Rated Remake of Hillary Clinton's 'Mirrors' Ad | Public Relations & Social Marketing Insight | Scoop.it

In September, Hillary Clinton released a devastating attack ad on Donald Trump, in which young girls are seen looking at themselves in the mirror while Trump's offensive remarks about women—in particular, their looks—are heard in the background.
The ad, titled "Mirrors," has gotten more than 5 million views on YouTube, and has been hailed by many as one of Clinton's strongest ads of the year.


Barack Obama's 2008 campaign manager, David Plouffe, told Slate last month: "I do think that Clinton will look back, particularly in suburban areas where they will be able to really drive good margins with women, that the ads helped. That ad where they show Trump's words and children listening? That stuff works!"


Now, Kathy Griffin has springboarded off the famous spot with a great parody of it. It's not subtle, but it is hilarious. Check it out below. Note: It features lots of NSFW language....

Jeff Domansky's insight:

Kathy Griffin does a very funny sendup of the Clinton campaign's Trump attack ad and she gives the Donald big shade. Funny and recommended viewing if you like political satire. 9.5/10

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5 Surreal Social Media Moments in the 2016 Presidential Race | Medium

5 Surreal Social Media Moments in the 2016 Presidential Race | Medium | Public Relations & Social Marketing Insight | Scoop.it
The 2016 US presidential election is still more than a year away, but the battle is already heating up on social media — with some unexpected results.


Hillary Clinton, Donald Trump, Jeb Bush and the rest of the 2016 hopefuls are busy duking it out on Twitter and Facebook, as well as newer platforms like Instagram, Snapchat and live-streaming tools Meerkat and Periscope. At stake is a lot more than just likes and views. By many accounts, social media helped Barack Obama tip the balance during the 2012 election. (His campaign spent 10 times as much on social media as did Mitt Romney’s, earning Obama twice as many Facebook Likes and 20 times as many Retweets). Political pundits are already predicting that social media may rival traditional ads for influence in this election cycle.


The result has been a social media frenzy, with candidates from all backgrounds eagerly jumping in and trying to get their messages out. The quest to stand out from the noise has led to some pretty creative experiments on the part of the 2016 presidential class. Sometimes they get it right. Sometimes they get it wrong. And sometimes the results are just surreal....

Jeff Domansky's insight:

HootSuite CEO Ryan Holmes, a Canadian, dissects US political social media efforts and finds some laughs.

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