New Google Trends Topic Reports Designed To Deliver More Accurate Results | Public Relations & Social Marketing Insight | Scoop.it
From searchengineland.com - December 5, 2013 2:31 AM

Google says it has updated its Trends Reports so that different search terms meaning the same thing will be measured accordingly:


So, when you measure interest in “Gwyneth Paltrow (actress)” our algorithms count many other searches that mean the same thing “Gweneth Paltrow,” “Gwen Paltro,” etc. As our systems improve, we may even count searches like “Lead actress in Iron Man.”


As a beta feature, Google claims the new Trends Reports include data for 700,000 unique topics, with the ability to measure the search interest data worldwide or in Brazil, France, Germany, India, Italy, UK and the US, with more topics and regions to come...