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Millennials As Customers: Five generational characteristics you need to understandHere are the five generational traits that have the most significance for how millennials want to interact with your business, that I find most helpful in understanding the millennial generation, specifically the millennial generation as customers....
Jeff Domansky's insight:
Millennial customers—80 million in the U.S. alone–are about to become the most important customers your business has ever seen. Here's what you must know if you're planning to market to Millennials.
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