Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Tweet Buttons are less of a big deal than they used to be for your Twitter strategy

Tweet Buttons are less of a big deal than they used to be for your Twitter strategy | Public Relations & Social Marketing Insight | Scoop.it

Whether it's the growth of mobile, the shifting user base of Twitter, or something else, those sharing buttons appear to be generating a shrinking share of tweets linking to news stories.


....So what does this all mean if you run a news site? If you really hate Tweet Buttons, it’s getting easier to justify getting rid of them.


If you’re a designer, you might have an aesthetic complaint that those knobby little roundrects ruin your clean design or distract the eye from your content. If you’re a web developer, you probably don’t like the fact that Tweet Buttons (and Facebook Like buttons, and basically all sharing buttons) slow your page load and leave you reliant on another third-party service. And if you’re a privacy advocate, you probably don’t like that those buttons let Twitter learn about what sites you’re visiting

Jeff Domansky's insight:

Interesting trend to watchwatch for marketers, social media experts and designers.

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Social analytics service Topsy now lets you search through every tweet ever sent on Twitter

Social analytics service Topsy now lets you search through every tweet ever sent on Twitter | Public Relations & Social Marketing Insight | Scoop.it

Social analytics service Topsy announced that it now offers the full archive of tweets on Twitter, meaning that anyone can search through the entire library of messages ever sent on the microblogging service.


You could, for example, look up your own first tweets — probably for the sheer delight of embarrassing yourself — by heading to Topsy.com, searching for ‘from:@yourusername,’ hitting search and then sorting by oldest first.You can, of course, do that with Twitter’s archives, but Topsy lets you do it for any account....

Jeff Domansky's insight:

Now that's powerful research potential or a morass depending on your research skills...