Public Relations & Social Marketing Insight
443.6K views | +0 today
Follow
Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
Your new post is loading...
Your new post is loading...
Scooped by Jeff Domansky
Scoop.it!

When Is The Best Time To Post To Twitter, Facebook, Pinterest And Google+? | AllTwitter

When Is The Best Time To Post To Twitter, Facebook, Pinterest And Google+? | AllTwitter | Public Relations & Social Marketing Insight | Scoop.it

...So, when is the best time to post? And is it the same for every social network?

 

RadiumOne’s Po.st examined the social sharing data from more than 10,000 publishers, reaching four main conclusions:

1. There are two peak sharing times during the day – 10 a.m. through noon and 8 p.m. through 10 p.m.
2. If you’re looking for clicks, the worst time to share an article is between 9 a.m. and 11 a.m.
3. Sharing and clickbacks remain consistent from 1 p.m. to 6 p.m.
4. The hours between noon and 2 p.m. see the most shares with the highest clickback rates.

 

The study also revealed a disconnect between the best times to post to each social network, which are as follows:

Twitter: 1 p.m.
Facebook: 5 p.m.
Pinterest: 11 p.m.
Google+: 10 a.m.

 

[Here's an interesting research update to the best times to post on various social channels ~ Jeff]

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

50% of Consumers Value a Brand's Facebook Page More Than Its Website [INFOGRAPHIC]

50% of Consumers Value a Brand's Facebook Page More Than Its Website [INFOGRAPHIC] | Public Relations & Social Marketing Insight | Scoop.it
If you're debating the power of social media for branding, here's more proof that it matters.

 

About 50% percent of consumers think a brand’s Facebook page is more useful than a brand’s website, a new study suggests.

 

Market research company Lab42 — which surveyed 1,000 social media users about how they interact with brands on Facebook — found that consumers are viewing a brand’s Facebook presence as more important than ever.

 

In fact, about 82% of respondents said Facebook page is a good place to interact with brands. But one of the top reasons to follow a brand on Facebook is to print coupons and discounts. The study revealed that 77% of those who “Like” a brand on Facebook have saved money as a result.

 

Consumers (73%) also noted that they have no issue with un-Liking a brand on the site if they post too often.

 

For a full look at how a brand’s Facebook presence is viewed and valued, check out the infographic from Lab42 below....

No comment yet.