12 Free Social Media and Brand Monitoring Tools We Love (and Why) | Public Relations & Social Marketing Insight | Scoop.it

Reputation is everything. And on the internet, that couldn't be more true.It's important to always know what people are saying about you -- whether it's your customers, your competitors, or the press. And on any given day, it can be tricky to keep up with what your audience is sharing across a variety of social media platforms.

 

So, we've rounded up some of the best free social media and brand monitoring tools from around the vast web of social networks.

 

Nearly all of these tools are free, but some offer paid versions with more features and capabilities. Let's dive into each one -- and see if you want to test them out today....