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Scoop.it!
We Are Social published a report titled Digital, Social and Mobile in 2015, documenting interesting digital trends of the year 2014 and predicting those or this year. Covering 240 pages and compiled into 376 pages, it provides us with valuable information....
Jeff Domansky's insight:
Valuable social media trends and global insights. 
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There are enough restaurants in New York City for one person to eat out every night for 54 years and never visit the same place twice. If WalMart employees were an army, it would have the second largest military in the world. Do these facts help your of social media strategy? Most likely not. You probably now know not to anger WalMart employees, and just booked a flight to New York City....
Jeff Domansky's insight:
Here's a great collection of social media stats that will really get you thinking.
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With so many individuals and companies competing for attention on social media, it can seem nearly impossible to make your voice heard above the crowd. However, compelling social media content is a quick way to earn attention and brand loyalty. So what can you do to take your social media strategy from “blah” to viral? Here are some tips...
Jeff Domansky's insight:
Here's how to make your social media more memorable and effective.
Done4USocialMedia's curator insight,
May 21, 2013 3:06 AM
Great tips on making your Social Media more memorable. |
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...If you are employed in social media marketing, it is time for a healthy dose of reality followed by some serious soul searching and career planning. Some of you are lucky enough to work in the rare companies that create advocates with great products, service and mission and thus are equipped to leverage social media for marketing gain; most work at companies that have inflated their opportunities in the medium and are floundering with their social media marketing and content strategies. Here's the way a large number of social media professionals today go about justifying their programs, along with some recent data that may (and should) scare the hell out of you if you work in social media marketing...
Jeff Domansky's insight:
This is must-reading for social marketing, social media and PR professionals. It will shatter some of your assumptions about social marketing. Highly recommended. 9/10
wanderingsalsero's curator insight,
April 6, 2014 6:30 AM
All I can say is that I never really did get 'on' this bandwagon in the sense of trying to milk it for money. I've always thought that most of what I saw/see on FB and Twitter is extremely silly bullshit Who has time for such stuff is hard for me to image...especially nowadays with the economy in the tank.
I've always thought that any kind of content should have some real value to the reader whether they're your customer or not. And furthermore that it should be just as much a type of self expression as anything else.
People will make a decision about whether or not they want to 'like' or 'follow' you based on the perception they get of you as a person...or, in the case of companies, by their impression on what the companies really stands for and what they 'do' (and how it benefits people).
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Feeling miserable? A new study has linked "declines in subjective well-being" (aka happiness) to using the world's most popular social network. According to researchers from the University of Michigan, a sample of 82 young Facebook users (average age: 20) reported feeling less happy after using Facebook. As study co-author Ethan Kross told ABC, there is "something unique about Facebook use that is making people feel worse."The root cause of our apparent Facebook displeasure is the idea that we're falling short of our "friends" online. But only online friends. When researchers measured people's happiness after face-to-face or phone interactions, there was no measured drop in happiness. In fact, just the opposite....
Jeff Domansky's insight:
Does social suck? Questionable sample size,but interesting research outcome...
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