Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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The year's top social media tools for journalists | IJNet

The year's top social media tools for journalists | IJNet | Public Relations & Social Marketing Insight | Scoop.it

Whether you needed a time-saver, analytics or just to engage your followers, 2012 offered a plethora of new social media tools.

 

With the Twittercycle replacing the traditional news cycle and social media etiquette evolving, social media management tools can help you harness the power of social media in your reporting--and prevent social networking overload.

 

Here are some of the year's best new social media tools:...

Jeff Domansky's insight:

Several new tools that are valuable for PR and marketing too.

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Meograph: New Tool For Four-Dimensional Storytelling - 10,000 Words

Meograph: New Tool For Four-Dimensional Storytelling - 10,000 Words | Public Relations & Social Marketing Insight | Scoop.it

A yet-to-be-launched tool called Meograph promises to let you easily “create, playback and share beautiful stories in the context of when and where.” It’s a tool that’s still in pre-beta, but journalists and news organizations can get priority access for an invite.

 

Meograph released a demo of what the tool can do, using the fictional KVWM San Diego TV station as an example use case. Based on the examples, I wouldn’t yet call the resulting product “beautiful,” but the storytelling format is a compelling mishmash: timeline + audio + Google Maps + images + video+ hyperlinks (for adding more context and linking to stories)....

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