Public Relations & Social Marketing Insight

Almost two years ago in April 2012, we published our Top 5 Storytelling Apps, our pick of the best desktop and mobile apps to help storytellers share their narratives. In today’s digital world, storytelling and technology have become intrinsically linked – both feeding each other to make storytelling more engaging, more fitting to the demands and habits of audiences and offering never-before-seen avenues of interactivity.

Perhaps once the dream of journalism professors, multimedia storytelling is gaining momentum. Whether it’s journalists, filmmakers, documentarists, marketeers or brands – the importance of good storytelling is leading more people to abandon walls of text and a single media approach and instead adopt range of different media to draw in their audiences....

So without further ado, let’s take a look at Submarine Channel’s Top 5 Storytelling Tools...