Public Relations & Social Marketing Insight

The idea of storytelling for leadership and business is generating a lot of interest these days, as it well should. Stories are one of the most powerful ways to communicate. Stories can be memorable and meaningful. They’re immensely useful – whether you want to lead people, market your business, or just get some laughs. The best writers read a lot, and the best storytellers pay close attention and listen to the stories around them. But what exactly is a story, and what do you listen for?...

For leaders at all levels, being an effective public speaker is essential for success. Here are some tried-and-true tips from the pros to help you raise your game.

 

I like this article because from the very beginning the author talks about how to give a fabulous presentation using story skills. Like -- "begin with the end in mind" and "simplify your messages" and "tell your personal stories."

 

She gives solid advice about things to remember to connect with your audience, how to avoid the perils of PowerPoint, and how to avoid sameness.

 

Good tips and insights all. And I've only mentioned a few. I wish more speakers took these ideas to heart. 

 

Read the article and get the rest of the goodies!

 

This review was written by Karen Dietz for her Just Story It Scoops at www.scoop.it/t/just-story-it ;

Storytellers change their presentation style in different situations. What is suitable for an intimate venue, will not work as well in a large venue. What works for a circle of ten people, does not work in the same way for a circle of twenty-five. Even the hour of day, among many other things, might call for a different capacity or approach. Not everything is possible or fit for storytelling. Amplification might solve a volume issue but it doesn’t do much for intimacy. On the other hand there are situations where it does. The way to gain ‘elasticity’ that will enable a storyteller to adapt as needed, is by learning how to stretch and fold his own wings. It’s like learning how to diminish and increase sound in music. It’s not only changing the volume – the entire sound-production mechanism adapts.

 

[Image credit: brewbooks on Flickr]

 

Ahhh -- words of wisdom from one of my colleagues and favorite storytellers -- Llimor Shiponi. This post of hers is all about storytelling elasticity and the power of oral storytelling.

 

In this electronic age when digital storytelling is often viewed as THE SOLUTION -- this post is a reminder that oral storytelling is still the gold standard.

 

Want executive presence? Focus on building oral storytelling skills and sharing your stories in person as often as you can.

 

Want to increase business? Focus on building oral storytelling skills and sharing your stories in person as often as you can.

 

There's no substitute. Enjoy Limor's wise words of wisdom here!

 

And thank you Gregg Morris @greggvm for originally finding and sharing this article!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;

[Finding your storytelling voice ~ Jeff]