Public Relations & Social Marketing Insight
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Social marketing, PR insight & thought leadership - from The PR Coach
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Need Marketing Inspiration? Here Are 12 Places to Find Great Examples

Need Marketing Inspiration? Here Are 12 Places to Find Great Examples | Public Relations & Social Marketing Insight | Scoop.it
From blog.hubspot.com - October 24, 2015 2:05 PM

An idea doesn't have to be unique to be great. In fact, there are some really awesome examples of great marketing out there that you can lean on to inspire your next project. (Austin Kleon calls this concept "stealing like an artist.")

But finding these examples isn't always easy. That's where we come in. We've collected 12 places on the web where you can browse and search for examples of great marketing -- including website design, design in general, email marketing, and social media pages. Check them out, bookmark them, and use them to inspire your own marketing strategy.

Get 50 brilliant examples of website design now by downloading our free flipbook....

Jeff Domansky's insight:

HubSpot's Flipbook is loaded with creativity and great examples to inspire your next marketing strategy. Recommended viewing. 9/10

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The 6 Best Marketing Ideas I Have Ever Heard | Inc

The 6 Best Marketing Ideas I Have Ever Heard | Inc | Public Relations & Social Marketing Insight | Scoop.it
From www.inc.com - April 1, 2015 1:08 AM

You never know what you are going to be asked when you go around the country flogging a book. My favorite question thus far: "What are the best marketing ideas you have ever heard?"


My response....

Jeff Domansky's insight:

See if these fresh marketing ideas will work for you.

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Don’t Get Eaten! How Training Professionals Can Survive and Thrive with Software - eLearning Industry

Don’t Get Eaten! How Training Professionals Can Survive and Thrive with Software - eLearning Industry | Public Relations & Social Marketing Insight | Scoop.it
From elearningindustry.com - February 1, 2015 3:38 PM
So how are we to respond? I believe that no matter what your business is, you need to become the CEO of a software company. Software must be your differentiator. Software must be your competitive advantage. Software must be integrated, ingested, and ingrained in every aspect of your offering. Software must become your foundation so that you’re freed to build the rest of your offering, rather than constantly defending against new challenges posed by voracious software.
Jeff Domansky's insight:

John Peebles offers a thoughtful look at business, training and how organizations need to make software a key part of the foundation of their business.

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10 tips on Minimum Desirable Product

10 tips on Minimum Desirable Product | Public Relations & Social Marketing Insight | Scoop.it
From medium.com - May 26, 2015 9:23 AM

Market it and see if anyone gives a sh*tI  I love the lean startup movement and the Minimum Viable Product (MVP) methodology, though sometimes before even building MVP, you may want to explore whether there’s an interest at all in your product.


This is where Minimum Desirable Product (MDP) comes into play....

Jeff Domansky's insight:

This is a provocative but invaluable rethinking of lean startups and what you should do before you even make it. remember the Minimum Desirable Product (MVP) philosophy and let it guide you to success. To me, it was a huge eye-opener!

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4 TED Talks Every Marketer Should Watch

4 TED Talks Every Marketer Should Watch | Public Relations & Social Marketing Insight | Scoop.it
From blog.hubspot.com - February 13, 2015 9:32 PM
Think about all the different reasons you can provide value for your consumer base. If you can use those reasons to build a unique and inviting story, you’ll have built a strong brand and satisfied group of customers. Here are some examples of TED talks that exemplified this ability, and have something to teach all of us as marketers:
Jeff Domansky's insight:

Great viewing of TED presentations by Malcolm Gladwell (Choice, Happiness and Spaghetti Sauce), Sheena Iyengar (How to Make Choosing Easier), David Carson (Design & Discovery) and Seth Godin (The Tribes We Lead). 10/10

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