How to tell if you're a 'thought leader' - Digiday | Public Relations & Social Marketing Insight | Scoop.it

Are you a thought leader? Well, there are several tell-tale signs.


According to the Oxford English Dictionary, the term dates to an 1887 statement made about abolitionist Henry Ward Beecher who was called “one of the great thought-leaders in America.”


Inevitably, marketing folk usurped the term some time in the 1990s and revised and water-downed its meaning to use it to further coerce clients into giving them more pennies for their thoughts.


It’s gotten to the point where, today, content marketers have created many new subsets to the thought-leader species: There are evangelical thought leaders, intrapreneur and infopreneur thought leaders, e-thought leaders and even “thought” thought leaders.


But the question remains: Are you an actual thought leader? Well, there are several tell-tale signs....