Public Relations & Social Marketing Insight

Like last year’s predictions deck, we’ve pulled together a select group of 70 top marketing minds who rock the digital trenches every day, to find out their vision for “What’s Next in 2017” in social media and content marketing. They live it, breathe it, and know what’s working today, so no doubt we’ll get a glimpse into the crystal ball and reveal key trends based on their insight and experience before they happen.It wouldn’t be the first time.

Last year, 69 folks weighed in (you can check out the full piece here: http://bit.ly/2016ContentSocialPredictions and they overwhelmingly predicted that live streaming video would dominate 2016. They couldn’t have been more spot on, with the explosion of Facebook Live in April 2016 and Twitter’s Periscope surpassing the 200 million broadcast mark.

So what will they say for 2017? Read through and see if you agree with their predictions, and compare word clouds to last year’s answers versus what they had to say for the coming year. ...