Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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The Industries That Are Being Disrupted the Most by Digital

The Industries That Are Being Disrupted the Most by Digital | Public Relations & Social Marketing Insight | Scoop.it

We’re at a critical time for the digital economy. Digital is no longer the shiny front end of the organization – it’s integrated into every aspect of today’s companies. As digital technologies continue to transform the economy, many leaders are struggling to set a digital strategy, shift organizational structures, and remove the barriers that are keeping them from maximizing the potential impact of new digital technologies.


Every year, Russell Reynolds Associates surveys more than 2,000 C-level executives on the impact, structure, barriers, and enablers of digital technologies across 15 industries. The barometer below shows the percentage of executives surveyed who responded that their business would be moderately or massively disrupted by digital in the next 12 months, broken down by industry....

Jeff Domansky's insight:

According to a global survey of more than 2,000 C-level executives. But most critical? An accelerating skills gap! Recommended reading from Harvard Business Review. 9/10

Demarcio Washington's curator insight, March 22, 2016 2:52 PM

According to a global survey of more than 2,000 C-level executives. But most critical? An accelerating skills gap! Recommended reading from Harvard Business Review. 9/10

WikiBlinks's curator insight, March 23, 2016 4:15 AM

According to a global survey of more than 2,000 C-level executives. But most critical? An accelerating skills gap! Recommended reading from Harvard Business Review. 9/10

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5 Social Media Marketing Trends For 2014

5 Social Media Marketing Trends For 2014 | Public Relations & Social Marketing Insight | Scoop.it

Halloween is behind us, American Thanksgiving is upon us and the mad dash towards the end-of-year Holidays has begun.


A recent study conducted by Adobe showed that social media marketing remains the most important marketing area of concern for the upcoming three years. So while social media now has reached a certain level of maturity beyond the phase of “the shiny new toy with bells and whistles”, where should marketers keep an eye for the upcoming year? Will Facebook still remain king of the social media hill or will there be (another) revolution that most aren’t seeing coming?


Here are five social media marketing trends to look out for in 2014....

Jeff Domansky's insight:

Here are five trends for social marketers to watch.

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