Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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RJI Futures Lab Update #177: Making Video Content Searchable With Vidrovr - MediaShift

RJI Futures Lab Update #177: Making Video Content Searchable With Vidrovr - MediaShift | Public Relations & Social Marketing Insight | Scoop.it
Vidrovr is new technology that can comb through video files and identify what’s happening in a video. As a result, video content can be easily searched or automatically linked to other related material.
Jeff Domansky's insight:
Very interesting new video search technology.
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Cat Videos, Binge TV Watching Will Account for 84 Percent of Internet Traffic, Cisco Says

Cat Videos, Binge TV Watching Will Account for 84 Percent of Internet Traffic, Cisco Says | Public Relations & Social Marketing Insight | Scoop.it

...Internet video is expected to account for about 84 percent of all U.S. Internet traffic in four years, up from its current 78 percent, Cisco says. That figure also includes IP VOD, which is basically pay-TV providers’ on-demand video services. A recent Sandvine study on cord-cutters also pointed to how much more bandwidth they use than average Internet users. Interestingly, the percentage of traffic devoted to those pay-TV services is expected to drop as services from online content providers, such as Netflix or Amazon, become more popular, according to Cisco....

Jeff Domansky's insight:

U.S. Internet usage is still growing, and more of it will be video by 2018.

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