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Brands looking to diversify their marketing efforts should include video content now that 85 percent of web users view streaming media.
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Scooped by Jeff Domansky |
Scoop.it!
Jeff Domansky's insight:
Got great content and a creative, entertaining video? you're halfway there according to research. But don't forget about keeping it short and ensuring your video loads or uploads quickly. Critical for success.
Excerpt...
Brands are wise to remember online consumption habits as video content becomes more of a content marketing staple and less of an optional advantage. Specifically, videos must be kept short and sweet to hold viewers’ attention.