Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Free Screen Recorder Video Capture Software.

Free Screen Recorder Video Capture Software. | Public Relations & Social Marketing Insight | Scoop.it

Screen Recorder is convenient and safe software that allows to take PC screen video capture of high quality, with or without sound. The program has no viruses, spyware and unwanted applications. Screen Recorder has been tested by the advanced antivirus systems that proved it is absolutely secure software in its segment.



Via Nik Peachey
Jeff Domansky's insight:

This video recording tool looks like the real thing. Well worth investigating.

Delphine Evers's comment, September 16, 2014 9:41 AM
La capture d'écran peut être un moyen de convaincre, elle peut offrir un diagnostic et donne une dimension réaliste à la nécessité de traiter ou d'apprendre... de changer de comportement dans les pratiques. L'image vaut mieux que mille mots et peut renvoyer vers un lien, une application pour en savoir plus, un résumé succin ou un slogan peuvent accrocher et donner envie d'aller voir plus loin. La mise en avant de l'image pour attirer l'attention est importante, comment mettre en avant l'image, il s'agit du pouvoir des mots et de l'image mais aussi de la créativité générée autour de cela.
Maggie McGuirk Veres's curator insight, September 25, 2014 3:19 PM

Looks good.

Alfredo Corell's curator insight, September 28, 2014 9:00 AM
General information

Screen recorder is convenient and safe software that allows to take PC screen video capture of high quality, with or without sound. The program has no viruses, spyware and unwanted applications. Screen Recorder has been tested by the advanced antivirus systems that proved it is absolutely secure software in its segment. This program is a perfect tool when the users need to create:

  • Video clips
  • Video lectures
  • Video presentations
  • Game video records
  • Online video records
  • Records of video and audio conversations

Screen recorder software allows each user to make unique high-quality screen records and share them with other users on the web. Users don’t have to register or pay fee to use Screen Recorder.

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The Missing Manual for Google Hangouts Video

The Missing Manual for Google Hangouts Video | Public Relations & Social Marketing Insight | Scoop.it

As a remote team of 12, we’ve come to depend on Google Hangout video calls for our weekly standup meetings. The tool is free, quick to access and familiar to everyone on the team. Though like any other video conferencing software, Hangouts comes with hangups.


Can you hear me?


Can you invite my other Gmail account?


If you use Hangouts, you’ve been there (or soon will be there). And when that day comes you’re googling incessantly looking for the answer. Hopefully, you’ll need to search no more.


The following Google Hangout video call guide shows you how to get started, invite participants, record a call, collaborate over a Google Doc and more....

Jeff Domansky's insight:

A very simple, handy guide to using Google Hangouts. Recommended reading. 9/10

Jeff Domansky's curator insight, July 1, 2014 9:24 AM

An excellent, simple guide to using Google Hangouts for best results.

Ian@Citrus Mind's curator insight, July 2, 2014 7:42 AM

Excellent resource to get you started on Google Hangouts (great spot, Jeff!) - recommended read..

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Text-to-video startup Guide relaunches to help online news publishers add videos to their sites

Text-to-video startup Guide relaunches to help online news publishers add videos to their sites | Public Relations & Social Marketing Insight | Scoop.it

Newsreader app Guide is no more… well, at least in its current form.


The company that once aimed to help consumers better digest the news with a video channel of websites read by its lovable avatars has been reborn as a service for publishers. It’s still focused on the news, but has evolved into a platform that provides online sites with inexpensive quality videos, which may have been originally thought of as being too far out of reach. The new service launches today.


What publishers receive from the reborn Guide is technology that will turn any news article, like the one you’re reading now, into a video. The company says that its process will “auto-generate” multimedia videos in a way that is “inexpensive, fast, and at scale.” Prior to launch, the service had already been in use on 270 sites. Guide claims that the average click to play rate was 19 percent, while the average completion rate was 47.8 percent.


Guide intends to monetize its service through standard fees for voice-over work and advertising inserted into videos placed on a publisher’s website. In addition, it will license its technology through a SaaS offering where publishers can pay per video and on a CPM rate....

Jeff Domansky's insight:

Inexpensive text to video? The marketing possibilities are exciting if Guide lives up to expectations. Cool technology worth watching as it develops.

andrea maillard's curator insight, January 16, 2014 12:47 AM

Agrega videos a tu site y mejora tu SEO

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MixBit, The New App From YouTube's Founders, Aims To Turn Everyone Into A Filmmaker

MixBit, The New App From YouTube's Founders, Aims To Turn Everyone Into A Filmmaker | Public Relations & Social Marketing Insight | Scoop.it

With YouTube Chad Hurley and Steve Chen made publishing videos easy. Now they want to make it just as easy to create them.When Google wanted to boost the quality of YouTube’s content, it gave out $5 million in grants to select creators. YouTube cofounders Chad Hurley and Steve Chen, who sold the service to Google in 2006, are now tackling the same problem, but with a different philosophy.


They hope that a new app they are launching on Thursday, called MixBit, will make shooting quality video scalable and accessible to everyone.“Unfortunately I think YouTube is going down the route of rewarding the select few around content creation, be it with partnerships or with ways of funding original content,” Hurley told Fast Company. “I can understand, it’s great to stimulate the community and make money available to them. But I feel that’s a more traditional approach to solving the problem. It’s basically replicating the studio model...I’m looking for something that doesn’t necessarily alienate any group of people, but gives them all equal access.


”That apparently includes people who never shoot any video. With MixBit, as with Instagram video and Vine, users touch their phones’ screens to take multiple video clips that the app combines into one video. But only MixBit allows other people to use those clips, if they’re public, in their own videos....

Jeff Domansky's insight:

Video disruption or video democracy ahead? Interesting new tool.

Kristie Chiles's curator insight, October 20, 2014 5:59 PM

Youtube is constantly evolving and coming up with new ways to publish videos - love it!

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Scrappy Video Content Marketing: What If We Didn't Try So Hard?

Scrappy Video Content Marketing: What If We Didn't Try So Hard? | Public Relations & Social Marketing Insight | Scoop.it

What if we stopped trying quite so hard with our video content marketing? What if we just told our true stories honestly and simply, and with empathy for the very real problems our customers have? 


A video from a tiny Arizona startup busts some common myths about using video as part of a content marketing program. There are three other things to love about it, too....

Jeff Domansky's insight:

Ann Handley has a great case study and story about marketing by video. And it's also highlights an app worth exploring.

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Adobe Voice review: Video storytelling software captures some of Apple's magic | Macworld

Adobe Voice review: Video storytelling software captures some of Apple's magic | Macworld | Public Relations & Social Marketing Insight | Scoop.it
What's your story? Adobe's brilliant new Voice app, released Thursday, is designed to help you answer that question. Here's our review.


When you first launch Voice, you’re presented with a quick tutorial video about the app. Its basic tenet: Vocals are key. When you create anything in Voice, you start by laying down a short audio recording. You can then add royalty-free clipart, photos, or text (or all three), and blend it with some backing music....

Jeff Domansky's insight:

Macworld says: "For the inexperienced presentation-maker, Voice is a godsend. It’s simple to learn, hard to mess up, and fills a gap that Apple’s Keynote and Microsoft’s PowerPointprobably didn’t even realize they were leaving. Even more experienced users may enjoy this program for quick-hit pieces—after all, sometimes it’s in the limitations, not the features, where you can find true beauty."

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Animated Videos: 5 Tools to Create Animation Videos in a Flash

Animated Videos: 5 Tools to Create Animation Videos in a Flash | Public Relations & Social Marketing Insight | Scoop.it

Animated videos can now be created easily using software. Check out these 5 tools and save a lot of money producing these videos.


The initial idea from this post  on animated videos came from Nick from List.ly.  I love when people share great ideas for posts!


So here goes, here are 5 animation video tools that we have reviewed.


Jeff Domansky's insight:

Useful review of five video tools to help you add moving pictures to your content inexpensively and effectively.

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Tweetbot turns Twitter into an Instagram-like photo and video feed

Tweetbot turns Twitter into an Instagram-like photo and video feed | Public Relations & Social Marketing Insight | Scoop.it

Twitter has become much more than 140-character blurbs, and now Tweetbot is using that additional content to turn our media-rich feeds into a stream of photos and videos for users to quickly scroll through. An update released today for Tweetbot on iPhone and iPad introduces a new timeline view that displays images and videos — including content from Instagram, Vine, and YouTube — inside of the Twitter feed.

 

The display uses tweets as captions for the content, and it omits any tweets that don't include something to look at. Twitter has been working to enrich its feeds with news stories, images, and interactive content by letting developers create multimedia cards — but so far that effort hasn't exactly livened up the text-based medium on mobile devices. Tweetbot's media stream may do just that; it doesn't require users to actively open content to engage with it, and instead works by surfacing those images and videos.

 

While it may repeat tweets that have already gone by, it's an easy way to catch up on things you may have missed. The new timeline appears to display all image and video content supported on Twitter itself, as well as select outside sources, such as Instagram, that require custom support.

 

However, the view doesn't include all of the frills and shortcuts that Tweetbot's traditional feed has, though it can be quickly toggled on and off at the top of a timeline beside the app's search box. No announcement has been made about when or if the new view will be coming to the desktop, but if it's anything like the mobile-centric apps that it resembles, it could be a while....

Jeff Domansky's insight:

Haven't tried it yet but I will be exploring the possibilities of this app for content marketing.

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