Public Relations & Social Marketing Insight

While polished graphics can add authority, make sure your visuals are backed by valid, sourced material to avoid compromising your reputation.

Always follow these guidelines to ensure your credibility:When visualizing quotes, confirm the exact statement and original source. Keep a record on hand for easy reference.

When incorporating facts or statistics, include your source(s) within the graphic and either include a URL or be ready to provide a link to it upon request.

When incorporating or curating external graphics, respect their copyright. Confirm that it can legally be published for your intended use and review sourcing requirements....