Complete Guide to Creating Awesome Visual Content | Public Relations & Social Marketing Insight | Scoop.it

You’ve perhaps heard of visual content? The term seems to be everywhere these days. We come across it all the time as we’re curating content, and it seems that media strategies now consider visuals as required elements.


As visual content on social networks has grown, so too has the emphasis on storytelling with pictures. Indelible, craveable, relatable images have become a high currency in the world of content marketing, and the push for visual content seems to only be getting stronger.


So what are you to do with this new focus on visuals? I’m happy to share with you some of our favorite ideas, tips, and tools....