Basic Components of an Author Website | Public Relations & Social Marketing Insight | Scoop.it

What exactly goes on your author website—especially if you're unpublished?I strongly advocate all authors start and maintain a website as part of their long-term marketing efforts and ongoing platform development. But one of the first questions raised when you get started is:

What exactly goes on your author site—especially if you’re so far unpublished?Before I answer that question in detail, I’ll set a few ground rules....